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Can homepage rank for competitive keywords?

Discussion in 'Black Hat SEO' started by Anonoptimization, Jul 19, 2015.

  1. Anonoptimization

    Anonoptimization Power Member

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    Anyone see home pages ranking for money keywords before?

    Thanks
     
  2. Ch3Mik

    Ch3Mik Registered Member

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    If you search for "google" you will find "google.com" homepage ranking on #1. And that's a hell of a money keyword.
     
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  3. TheSEOWizard

    TheSEOWizard Power Member

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    What do you mean by money keywords? Do you mean like loans, payday loans etc. stuff. If that is the case then it is going to be difficult. Money/finance related stuff is YMYL niche and so, Google takes extra precaution in ranking them in the long term compared to other keywords.

    As for any generic competitive keyword, it is definitely possible to rank the homepage depending on level of competition and also on the time and money invested. As a thumb rule, if you inner pages rank well your homepage would rank by default in the long run as the authority of the inner pages would be transferred to the homepage if you have good breadcrumbs (with anchor text without overdoing it). Do not build links only to the homepage if you want it to rank for competitive pages. A natural link profile would anyways not be to only one page in a website. ;)
     
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  4. T2tkid

    T2tkid Elite Member

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    If you optimize your homepage for a particular keyword, yes it will rank. And you can do some search of competitive keywords, and see for yourself.
     
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  5. mickyfu

    mickyfu Jr. VIP Jr. VIP

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    Yes I have many. In fact I have a one pager ranking above a well known UK sports book / casino, for its own brand keywords. Probably 500k + in search terms that are above the brand.
     
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  6. danider

    danider Newbie

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    It depends on the structure of your on page SEO, the content on the home page, the whole site's authority. Build your site as a whole with a lot of HQ inner pages which will boost the homepage.
     
  7. Anonoptimization

    Anonoptimization Power Member

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    Most my rankings are to the homepage that's why I was wondering. Ranking with the home page around positions 10, 14 and 16 for money keywords so hoping that's not a bad strategy.

    I am getting links to other pages as well but at the moment it is my home page that seems to have most the backlinks and ranking for most of our biggest keywords.
     
  8. danider

    danider Newbie

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    Just keep going, buddy. When you rank, you can bank. It's that simple. Wish you good luck and a lot of money from your project.
     
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  9. MacArthur

    MacArthur Jr. VIP Jr. VIP

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    Good to know that you are already ranking well, don't forget to point links to your inner pages too. It increases the authority of your domain and looks natural.

    One of my inner page ranks well for a competitive keyword with a little boost. Its all about diversification, go ahead with your strategy. Good Luck.
     
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  10. SainaGroup

    SainaGroup Regular Member

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    Yes , i tested and ranked for hard competitive keywords .
     
  11. lilmasta

    lilmasta Jr. VIP Jr. VIP

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    i prefer ranking inner pages and have a magazine style homepage, but thats just what i prefer
     
  12. ambushiv11

    ambushiv11 Jr. VIP Jr. VIP

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    A big YES answer from me :)