I have a client who wants to buy an expensive exact match domain ($100K+)! I nearly got a heart attack. I got him to the first page (position no. 7) for his keywords. Now he wants to be number one for the exact same keywords. A few questions: 1. Is it worth it to spend $100K for just the domain? 2. I know I can probably 301 all the pages and lose very little link juice. Isn't it better to just spend the money on aggressive SEO? Who know's, Google may stop giving any value to EMD and then it would be a complete waste. The top 3 websites for these keywords are not even partial match. Some input from experienced members in this space would be great!