So assuming these given factors.. Who would show up for #1 organically on google. Lets say there are no authority sites on the first 5 pages for google for an exact search for the keyword "home business success" ME: Lets assume that I have a page that is optimized perfectly where I have the keyword "home business success" exactly as is showing first on the title. Meta keywords: home busines success, Description, H1, body (mention 1-2). etc. As far as inbound links, I have articles, videos, social media, that only is optimized for that one keyword too linking to my page.. THE SEARCHER: A searcher now types in the keyword "home business success" as a broad search in google but i'm optimized for the "exact match" and now authority sites are showing up for the broad match.. Will I win the number 1 spot on google if someone does a broad search on "home business success" when i'm optimized for the exact match and someone else isn't? hope this makes sense!