There are many benefits in blogging like free traffic, recognition and exposure. Static websites don’t attract many new clients or customers. But a regularly updated blog can produce a constant stream of good leads from all around the world. When you publish in-depth blog posts that help potential clients/customers solve their problems, they come to trust you and respect you as an expert in the field. If they want more help than a blog post can offer, then they’re likely to be interested in hiring your business.