Bing Business Portal (BETA) So this is Bong's answer to the local listings/G maps. Depending on who you ask bing will either be out of business in 2 years or put G out of business. Either way I feel we need to own it now for good measure. So I made my first listing in bing after signing up for a microsoft id. Can you believe I made it 18 years on the internet without one? Ya I can too.. So I was surprised to see they want to mail you a letter to verify just like the G. I am sure they thought of that all on their own. Now like most of us I only have one legit address to work with. So my first question is 1) do I put every listing I want in one account with the same address or make an account for each listing and use the same address?