Billions In Hip Hop

Discussion in 'BlackHat Lounge' started by silentthunder, Feb 25, 2012.

  1. silentthunder

    silentthunder Power Member

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    I knew it was huge. We all know that. I just finished a business plan for a
    new hip hop product and was surprised by these stats:




    • There are 50 million hip hop fans in the United States, 100 million world wide. ​
    • 19.6 million fans worldwide are consumers between the ages of 12-34 (market term ?urban hustlers?).​
    • Urban hustlers are responsible for $90 billion in annual discretionary spending across critical consumer categories including entertainment, technology, and fashion related to hip hop.​
    • Urban Hustlers are spending, on average, over $100 more than the non-urban population monthly; their overall discretionary spending reaches $383 per month. ​
    • Urban Hustlers are spending 45% more on clothing, accessories and shoes than non-urban consumers each month. ​
    • One-fifth of the $90 billion spent goes toward clothing, shoes and accessories, with annual numbers totaling $17.4 billion. ​
    • Urban Hustlers spend 2.5 times more each month on sneakers than non-urban consumers: close to $6 billion per year on the latest ?kicks.? ​
    • Two-thirds of Urban Hustlers spend at least some money on fashion items like clothing and accessories monthly.​
    • More than half (54%) own a laptop, higher than the overall market. ​
    • Urban Hustlers are more likely than non-urban consumer to use cell phones frequently. ​
    • Nearly four in ten (39%) urban hustlers live in suburban areas.​
    • 73%, or almost three-quarters, of urban hustlers characterize themselves as someone their friends seek out for advice on the latest trends.​
    • 39% of urban hustlers are white.​
    http://grabstats.com/statcategorymain.asp?StatCatID=38
     
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  2. makinsales

    makinsales Regular Member

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    You are trippin cuz
     
  3. silentthunder

    silentthunder Power Member

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    No droga por mi primo. Just business. :cool:
     
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  4. therealmadhatter

    therealmadhatter Regular Member

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    I Wish I lived in the USA, could have implemented some ideas.
     
  5. jaquex

    jaquex Newbie

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    Oh yeah, and the profits are only increasing. Have you noticed the new trends are in higher-end spending? Sadly, most of the fans do not have the money to actually purchase these items, haha.
     
  6. silentthunder

    silentthunder Power Member

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    The counterfeit gear, CDs and DVDs from hip hop is probably at least a billion dollars in underground economy.
     
  7. Roparadise

    Roparadise BANNED BANNED

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    What is the big deal about shoes?
     
  8. sikandar

    sikandar Senior Member

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    Just Googled for Hip Hop affiliate programs and I could find many. So, there's a big potential to make money online from Hip Hop!
     
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  9. jillybop

    jillybop Newbie

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    "Urban Hustlers" too funny, how gangsta!

    That is some thorough research you did, I hope your business plan takes off and who knows you could be writing/selling a guide or case study soon for the rest of us. Good luck!!

    Jilly
     
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  10. sidddd

    sidddd Power Member

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    Haha! Here's a killer, yet simple, idea that will work.

    Step 1: Create a Facebook page on HIP HOP.

    Step 2: Buy real fans from here or elsewhere. Preferably 10k fans, targeted.

    Step 3: Scrape funky hip hop images from Google images and post them regularly on Facebook fanpage. Post an update every 4 hour if possible.

    Step 4: Build a website. Post hip hop accessories on the website. In other words, create an e-commerce website (I remember someone here was offering an excellent estore) with automatically pulls products from Amazon and elsewhere.

    Step 5: Post website link on Facebook page.

    Even if 20% of them visit, which is 2000 visitors, you can expect 2 to 5% conversion rate. Do the math! ;)
     
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  11. silentthunder

    silentthunder Power Member

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    In commercialized hip hop the kicks of choice are athletic shoes that usually
    start at $90 and can easily go up to $250 or more. For sneakers! Professional
    athletes can justify those prices. Otherwise it's a fashion statement. And a
    huge industry and countless crimes appear every year because of fly kicks.

    For example:
    http://www.footlocker.com/

    Many accomplished rappers are anti-bling of any type and bash materialism
    in their rhymes. :cool:

    "Not a lot a bling, when he do da thing bada boom bada bing!
    from da womb to da tomb, get dat ricotta bada bing bada boom."
    MF Doom

    =
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    =
     
    Last edited: Feb 25, 2012