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Best way to promote an online store?

Discussion in 'White Hat SEO' started by anatho, Jan 13, 2012.

  1. anatho

    anatho Elite Member

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    I used to sell on eBay, however, this doesn't work right these days. Too many competitors selling products at a loss only to gain feedback. This is not what I am interested in, I am selling in order to make a profit.

    As this does not work properly on eBay anymore, I set up a small online store. There I do not have to get annoyed at eBay's high fees and ridiculous competitors giving away their items.

    However, now a problem occured. On eBay, you just list your auction and there you go. eBay itself generates the traffic to get buyers.

    But how to get traffic to my own store? What are the best ways to promote an online store? Ranking in SE does take a long time. Are there any other, faster ways to get traffic to my store?
     
  2. killer007

    killer007 Registered Member

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    Kindly Check your Pm.
     
  3. fluke88

    fluke88 Newbie

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    Yes. Set up a 'G****E Merchant account.

    Basically you create a feed with your products on & up load to G. Customers can find your products either by clicking on 'Shopping' in G or sometimes one or two are listed at the top of the serps
     
  4. sync11

    sync11 Newbie

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    Have you considered Adwords? It's a quick way to get traffic.
     
  5. anatho

    anatho Elite Member

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    Thank you, PM replied
     
  6. anatho

    anatho Elite Member

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    I have set up a Google Merchant Account now .... however, creating a data feed seems a bit complicated ......

    Have to go through it ....
     
  7. anatho

    anatho Elite Member

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    Yes I think Adwords would be a good way to start .... however, not that easy .... losing money with ppc campaigns is very easy
     
  8. pathart

    pathart Senior Member

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    Try PPC while you build up your SEO and then when you start ranking either cut down or PPC or if you're getting good ROI keep it going.

    SEO can take a while but once you're up at the top its much easier to maintain that position.
     
  9. ashwinmuni

    ashwinmuni Junior Member

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    Hey can you also let us know what the traffic sources where to get traffic from.

    Thanks
     
  10. anatho

    anatho Elite Member

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    It is about using Google Adwords
     
  11. anatho

    anatho Elite Member

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    So besides of Adwords there is nothing? No blackhat methods available?

    I already used pingler and some backlink sites, however, not that much traffic from this ....
     
  12. anatho

    anatho Elite Member

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    Google Merchant Center is complete BS .....
    I tried to upload a product feed a hundred times, each time it was denied without a reason ....
    complete waste of time, it never works
     
  13. forlearnx

    forlearnx Regular Member

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    Google Merchant is one of the best programs they have going. You can consistently get good rankings for your products. It appears above the fold in the search results and you have to do very little in terms of seo. You really need to get this working if you have an online store. If you can't do it, get someone that can.
     
  14. blackhat-dudette

    blackhat-dudette Regular Member

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    here is what I use to promote my store:

    1) Adwords (exact match, product level landing pages etc etc)
    2) SEO on the cats, sub cats and product level,
    3) Facebook page, content lock it so they are forced to like, and highlight a "product of the day" each WORKING DAY
    4) Do the same on twitter
    5) Do the same on Gplus (due to the new Goog search changes)
    6) Also do the same in a "review blog"
    7) I do a "product of the month" and do a product launch for that product (very effective)
    8)Just looking into adwords remarketing now

    Hope this helps, if you need anymore info just let me know.
    Cheers
    BHD
     
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  15. anatho

    anatho Elite Member

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    yes it is true, it would be one of their best programs. however, it never worked for me. I already tried this with dozens of feeds, with single product, with 10 products. Physical products, digital products etc.

    It simply never worked. It is not difficult to create a .txt feed file. I created it, and within 1 minute after upload it got denied. EACH TIME, does not matter what product(s) were in the file .....

    If anyone has a demo feed file, I would be more than happy to see it.
     
  16. anatho

    anatho Elite Member

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    Thank you very much for this great info :)

    About 3), you mean I shall make a content lock for my facebook fan page? How can this be done? I do not think Facebook would allow this, also where would you put the HTML code for that? Or did I get something wrong here?

    About 7) What do you mean with "product launch"? You select a product from your shop as "product of the month" and promote it where?
     
  17. LightSaviour

    LightSaviour Newbie

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    Facebook??
     
  18. blackhat-dudette

    blackhat-dudette Regular Member

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    For a content locked fb page, it is simply a forced like page, all the big brands are using them. Give your fans a strong enough reason to like your page, and they will.

    For a product launch, I simply mean create an washer account, drop your list into it, then write 10 - 15 emails all about an upcoming "product of the month" don't ever try to sell in these emails, just highlight the benefits of this product, why your customers need it and the consequences of them not having it.

    Also, try to include an element of social proof and scarcity in your email sequence.

    Hope this helps.
    Bhd
     
  19. aphrodi77

    aphrodi77 Newbie

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    anyone here can help me build a website?
     
  20. blackhat-dudette

    blackhat-dudette Regular Member

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    Hey aphrodi77, I can defo help you. I specialise in building websites, mobile websites, ecommerce and mcommerce.

    Here is my site: www.evilcarrotstudios.co.uk, take a look and let me know if you have any questions.
     
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