This is the first thread I have started. Over the past few months I built 2 sites that were broadly targeted at women. The good news is that based on some techniques learned here - with some thought and a few of my own twists - my first site is generating around 500 uniques per day. The second site is behind that - I started it much later - but is ahead of where site 1 was at the same point in it's life. I think that is good, but not great. But it's growing steadily. All of that traffic is 100% organic. I am monetizing the site with AdSense and with my Amazon Affiliate account but the results are underwhelming. I am tinkering with both to try and improve them, but my conversion on Amazon is about 1.5%. My click rate on AdSense is about 2.5% which isn't bad, but the clicks are not worth much. The first site is on a generic WP theme but I built the second site on Heatmap Adaptive (free version - couldn't find a copy of the current Pro version). When I started I made a conscious decision to work on building out the site and generating consistent traffic and I figured when I had traffic I could focus more time on monetizing. I have read everything I can find here on BHW and elsewhere but I still have a basic question given that my site is heavily geared to women. The Big Question: What is the best way to monetize a site like this? The Smaller Questions: 1. Is there a way to optimize AdSense so it serves more valuable ads? And yes, I reread all of their guidelines last night. 2. Any tips with regard to Amazon? Is the Woocommerce plugin worthwhile? 3. Other options I should consider? 4. What am I missing? If I am able to figure this out and generate decent money I will write a guide but right now, this project is at a critical stage - good, growing traffic but little money.