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Average Salary of an Internet Marketing Strategist in an Agency?

Discussion in 'BlackHat Lounge' started by thefreeman, Jul 17, 2012.

  1. thefreeman

    thefreeman Newbie

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    Hey everyone,

    I am working full time at my first 'real' job, as an Internet Marketing Strategist at a small agency. My one year anniversary is coming up soon, so that got me thinking about my salary and what type of raise to expect (we always get yearly raises). I live in a medium sized city on the east coast of the United States. My current salary is $38,000 before taxes, plus health insurance and paid vacation. I like my job, but I'm just worried about my salary.

    I manage a dozen clients' SEO campaigns, PPC, social media, email marketing etc. I also do a bit of front end development (html/css/some php) when a client's site needs some work, as well as some user interface design. My position is really dynamic because of my broad skill set. I know that this is my first job out of college, but $38,000 seems a bit low to me. What do you all think? Should I be asking for a big raise?

    Does anyone else have a position similar to mine, and if so, what is your salary?

    Thanks!
     
  2. hurn

    hurn Power Member

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    It depends on the country So you can't compare with mine..
     
  3. jinsandy

    jinsandy Regular Member

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    this isnt glassdoor.

    you do ur job to build exp so the next place that hires you can give u more money.
     
  4. GiftGuru

    GiftGuru Supreme Member

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    I've always wondered....

    If someone REALLY knows how to do SEO, why would they "SEO" anything that wasn't theirs?
     
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  5. CyberknightTully

    CyberknightTully Junior Member Premium Member

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    You are in an enviable position. You have all the basics covered through your current employment, so why do you not launch your own programs on the side? Don't get excited about the money The Man is paying you! Use the salary and the benefits to tide you over until you have your own shit successfully up and running. Then and only then can you tell The Man to:

    TAKE THIS JOB AND SHOVE IT!

    http://www.youtube.com/watch?v=TOIdsM8FrIk&feature=fvst

    (I forgot how to post videos again!)

    Do NOT quit your day job or fuck with your employer until you are making enough money on the side to cover ALL of the income, including health insurance costs until you are!

    The streets are FULL of people looking for jobs and you CAN be easily replaced!
     
  6. Zapdos

    Zapdos Power Member

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    Getting a SEO contract with IBM is more profitable than doing SEO for your computer business in Bumfuck, Nowhere, Wisconsin.
     
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  7. neu009

    neu009 Jr. VIP Jr. VIP Premium Member

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    THat might be the case but for agencies its just another story. Since this is your first job I would not expect too much as posted above. SEO on an agency level is often trailing behind what can be bought cheaper, but thats how it goes. A one man show just wont get cliuents spending millions, even if he might be just as capable.
    Look at the job market where you live. If there is tons to choose from you can look around if not well stick to that job and do your stuff on the side and change later on...
     
  8. FunkyWaltz

    FunkyWaltz Junior Member

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    I agree man, stick around until you find your own sense of freedom. Don't waste your mind working for some J.O.
     
  9. Falian

    Falian Junior Member

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    Just ask for a raise man, ask for 45g a year.
     
  10. JimmyWong

    JimmyWong Registered Member

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    Your boss is probably some tool that has lesser knowledge than you, but because he gets the contracts, he gets the lions share of the dough.

    That's the way the world works.

    Yes you are being underpaid, but at the moment it is short term financial security for you. Do your own thing on the side like the above posters say.
     
  11. jazzc

    jazzc Moderator Staff Member Moderator Jr. VIP

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    Simple stuff is simple.

    Do you have a better paying alternative? If so, that 's your fair price. If not, it 's whatever you can negotiate out of your current employer.
     
  12. artificial_genius

    artificial_genius Jr. VIP Jr. VIP

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    $38,000/year for an internet marketing strategist is very reasonable, especially right out of college.

    We have similar "SEO people" working for us (although we call them "Marketing Coordinators") and we pay them a similar amount.
     
  13. true3000

    true3000 Regular Member

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    When I worked for an agency I was in the mid 40's. when I worked in house I was at a minimum of 60 with annual bonus on top of that. Regardless, starting out At an agency I would expect mid 40s.
     
  14. Nauthiz666

    Nauthiz666 Senior Member

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    I do in house SEO for a company. Where i get paid to managed a 20k a month adwords campaign, multiple sites, get a huge budget to utilize etc. It is an AMAZING learning experience. I can't say on my own I could experiment with a 20-30k a month marketing budget. I also run my stuff on the side, but it rocks getting paid good money to learn everything in and out with 0 risk.
     
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  15. subster

    subster Elite Member

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    $38K for this is kind of job is pretty good for straight out of college. Track down your success in clear numbers and charts and do your negotiations on this base. When I started I also got this amount and was able to push it to 42 after on year.
     
  16. Lebron2727

    Lebron2727 Junior Member

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    spoken very smart...

    on the topic, i think 10-15% raise is normal
     
  17. ja1myn

    ja1myn Senior Member

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    $38K is good for starting out but in my opinion an agency should have no problem starting you out at $65K for all the crap they're putting on you.

    Trust me, I work at an agency and run my own stuff online on the side.
     
  18. jb2008

    jb2008 Senior Member

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    I guess because you can charge many, many times what you would earn if you SEO your own sites, and let the poor clients deal with the reality of a shitty ROI / throwing money down the drain.... because, er, you provided the results, right? Personally I wouldn't be able to sleep doing shit like that but thats what the professional SEO industry is based on.

    If I were an expert at all those things, why the hell would I be paid 38k per year when I could start my own company and make serious bank. To the OP if you're good at things like paid traffic and email marketing, start a thing on the side in your spare time and make money on your own.