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Automated PPC ad manager/bidder/suggestor

Discussion in 'General PPC Discussion' started by irie08, Dec 9, 2009.

  1. irie08

    irie08 Junior Member

    Joined:
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    Hi everyone,

    I'm wondering if there's a tool or service that provides bid management services your PPC campaigns. For example, I want something that will automatically locate/suggest, bid on, adjust to consumer behavior/trends, and manage/track my campaigns.

    I bring this up because my mother is involved with venture-backing a start-up company that does such a thing, for $129.99/mo. I figured there must be other solutions or alternatives or tools. I'm actually kind of wondering how this small start-up's business model was derived ;). Any thoughts or suggestions?

    Although I'm pretty well-versed in many other related areas, I've never involved myself much with PPC. I understand it completely and am very aware of its purpose so pardon any naivety.