Hey everyone this is a free tool you can use with your facebook ad campaigns that will better target your ads. The tool is called Precise Interests and it allows you to use keywords and have them be MUCH MUCH more targeted to what your niche is than using FB's current Interests targeting. 1. Open Google Chrome browser 2. Search in Extensions for Precise Interests (choose the one with the PIP icon) 3. Add it. 4. Now when creating your ads on FB you'll see a section above "Interests" that says "Precise Interests" 5. ROI will greatly increase.