Hi all I have a small problem. On one of the online shops I manage, there is a product lets just say its a paper clip. Now there are different colours of paper clip. There are pink, black, white, blue paper clips. From an SEO perspective I don't want to create multiple pages for each colour since the description is same and the pages would be too similar and may even incur a duplicate penalty. However I am totally aware that people search for different colours of this product. What I have done at the moment is to have a page with paper clips title, and in the description I mention the colours and there is a drop down list to select the colour before buying it but in my opinion this is not very SEO optimized for someone searching for specific colour clip. I was wondering if there is a better way to organize this? I am using Woocommerce with Wordpress on my website if this helps. Thank you!