Are You Properly Aging Your Unused Domains?
December 3rd, 2008 | Published in Domains | 24 Comments
Hello everybody -
Yesterday I registered two new .com domain names at ProudDomains.com for a manufacturing business my father-in-law is hoping to start in the next couple of years. He?s not even sure if the idea will pan out, but I told him we might as well buy a couple of domains and age them just in case.
So, I bought the domains, added them to an existing hosting account I already have set up, and installed Wordpress on both (so I can easily put some ?placeholder? content on the sites).
With all of that finished they still weren?t set up to age in a way that would make them more valuable. Can you guess what was missing?
Quick story. Yesterday I also had a conversation with Michael - a nice guy down in New Orleans who?s investigating the coaching program. As I completed the most important step with my new domains I thought about what Michael had told me on the phone:
?I own about fifty .com domains.?
Me: ?How many of them are indexed by Google??
?Three.?
Michael, I hope you?re reading this, because having three out of fifty domains indexed just won?t do.
If you want to make all fifty domains ten to twenty times more valuable, point a few links at them and get them into Google?s index.
You see, it doesn?t really matter when a domain was registered. If you want it to increase in value and ability to rank, it needs to be indexed by Google. The magic number seems to be nine to twelve months before its ranking power really jumps.
When I got on my computer this morning the first thing I did was check to see whether my new domains had been indexed during the night, and sure enough - one of them was already there. The other hasn?t shown up yet, but I know it will within in the next couple of days.
If you already have a portfolio of domains - and I?m sure many of you do - make sure you?re getting them indexed. Not only will they rank much more quickly if you ever get around to using them, but they?ll also gain value based strictly on their age.
I?ve paid $100 to $300 for aged domains, which means my friend Michael?s portfolio could be worth between $5,000 and $15,000 on the open market if he made sure they all got into Google?s index for the next twelve months.
I suppose you could take this advice one step further by purchasing a few domains per month, aging them, and then selling them. Might not be a bad little stream of income?
Hope you?re all having a great day.
- Mark
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URL: http://thekeywordacademy.com/are-you-properly-aging-your-unused-domains/