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Are editorial links top level of linkbuilding?

Discussion in 'White Hat SEO' started by anteloff, Jul 30, 2016.

  1. anteloff

    anteloff Registered Member

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    Hi guys,

    Do you think editorial links (huffpost, mashable, forbes, engadget etc etc.) are what makes difference between average and top sites?

    Let's say you have 2-3 years old site with plenty of high quality content. Site has a 200-300 (ahrefs) backlinks from different sources (guest posts, web 2.0s, PBNs, Q&A sites, forums, infographic directories etc.) and you want to take it to the next level. What would you do? Do you think investing $10 000 in editorial links is worth it? Is that what makes difference?
     
  2. redarrow

    redarrow Elite Member

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    Press release virual
    News columns virual
    Tv mentions virual
    News paper reviews virual

    Virual is top


    When it comes to money there be no amout to top virual website becouse of features and content you have to earn it to get it....
     
  3. davids355

    davids355 Jr. VIP Jr. VIP

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    It really depends who you are competing against and also how well you have done everything else. Of course those type of links will help and they are a great addition to your backlink profile but will the investment be worth while - that really depends on a lot of other factors.
     
  4. chrisyoungsd

    chrisyoungsd Junior Member Premium Member

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    Depends on your Niche and comp. It could definitely be useful and having some from those top rated editorial sites will ensure the lifetime of your link, but what is the context of the article? You need to keep in mind with backlinks like that to be sure you have quality content that will hopefully convert to more sales as well.

    Remember to always calculate LTV of a customer and acquisition cost which might help you decide if you want to move forward or not.
     
  5. Finn

    Finn Jr. VIP Jr. VIP

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    I dont think it could be answered that easy but overall its a clear yes.

    They are making the difference of course. If you get a few of those your authority will increase 100%.

    Higher Authority = Better rankings.
     
  6. anteloff

    anteloff Registered Member

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    I agree with most of you guys. Will I or will I not make profit on this really depends on many other factors.

    Let's say I know what I'm doing. I will boost few salesy keywords using editorial links, increase site's authority and rank better for many other keywords. Sounds cool, we'll see if it will happen.
     
  7. SEOMemj

    SEOMemj Jr. VIP Jr. VIP

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    Really depend's.

    I can speak from the other side of the table as editorial links is something I provide people with. When people (usually SEOs) make purchases with me they're typically only buying 1-2 links spending <$1,000 for low comp niche markets or are proving their value to new clients "Hey, you've been my client for a week and I got you a huff po link".

    For those who do spend <$1,000 with me usually work in larger markets. Law, Real estate, health, finance, marketing, etc. High authority websites can boost rankings a lot but for high competition is takes a lot as Google watches certain industries more closely and case studies prove that ranking in these markets is harder due to Google itself.

    Look at your niche. Should you have editorial links? I think so. It can boost rankings, increase brand awareness, drive traffic, and result in conversions. The question is when does the price fail to make a return? Some Huff Po prices are over $1,000 (I'll tell you right now, that's way too much. Plenty of high-quality providers for under $800 some under $500) so if you pay $500 for Huff Po of $1,000 the return will differ a lot.
     
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  8. thanhclix

    thanhclix Power Member

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    The best links are the ones coming from your direct competitors.
     
  9. Vlad D

    Vlad D BANNED BANNED

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    How can you build backlinks on competitor websites ?
     
  10. thanhclix

    thanhclix Power Member

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    If they are forums & Q&A sites, reply to the thread. If they are blogs, comment on the post.

    Forget it if they are affiliate sites.
     
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  11. LatteGrande

    LatteGrande Jr. VIP Jr. VIP Premium Member

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    I don't think it's worth it to spend that sum of money for those links unless you are a big company and have no problem with the budget.
     
  12. anteloff

    anteloff Registered Member

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    BUMP.
    Any other opinions?