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Approaching newspapers/magazines in UK and other English speaking countries

Discussion in 'Black Hat SEO' started by TheGamer, Nov 7, 2013.

  1. TheGamer

    TheGamer Regular Member

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    Hiya

    Has anyone ever tried getting a local/national or even international newspaper/magazine to cover your website/product or simple an article. Was it successful? What did you learn? I am trying to do this for UK newspapers. I know that reporters are on the lookout for something to cover and hence anything newsworthy, they would give it a go. But would love to get some advice from anyone who has tried this before or does this all the time ? :)

    My target is just the British newspapers. However I think the process would be quite similar for US/Can/Aus. So if anyone would be interested to offer some advice/opinions. Thanks :)
     
  2. Asif WILSON Khan

    Asif WILSON Khan Executive VIP Premium Member

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    You just need to call up the News Desk of each paper but unless your site/product is unique/amazing they won't be interested.

    The other route is a proper Public Relations Campaign with QUALITY Press Release etc.

    Or even try a site like this :http://www.helpareporter.com/
     
  3. MadStacks

    MadStacks BANNED BANNED

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    Ditto - You are not going to be able to pull this off unless you really have something unique and newsworthy.
     
  4. tony_d

    tony_d Elite Member

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    You think? It's actually quite easy to pull off. Have you read the papers in recent times? They're filled with total, utter crap, much of which is exactly the same type of shameless self-promotion that the OP is looking for.

    So OP, it's really worth a shot!
    Just remember that journalists and newspapers rarely write their own pieces anymore - they just want something to copy and paste; so if you're not up to writing a piece like that, engage someone who can, because the chances of having it run are actually quite good - particularly if you submit it to a proper syndicated feed, not a junk PR website.

    I had an experience in a 'real world' business where we drummed up quite some press interest, and had multiple outlets running our self-promotion (I mean, news), and what we were talking about was really quite boring and useless to Joe Public.
     
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  5. SEOPath

    SEOPath Junior Member

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    There is definitely a lot of money to be made by establishing partnerships with newspapers or other real authority sources and then doing paid promotions for other companies.
     
  6. TheGamer

    TheGamer Regular Member

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    this! If you ever look at papers like DailyMail in this country, you will find news in that is absolutely rubbish and of no use to public. But sensationalism sells. Do you mind sharing how you guys got the media interested? Thanks.
     
  7. Asif WILSON Khan

    Asif WILSON Khan Executive VIP Premium Member

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    It is easy to get published in the DailyMail, just sell them a story on illegal immigrants.


     
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    Last edited by a moderator: May 18, 2016
  8. TheGamer

    TheGamer Regular Member

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    Loool :p

    A mix of Kim Kardishan latest wardrobe malfunction, Immigrants, Muslims and yes a little bit of Justin Beiber and there you have it, the best DailyFail story :)
     
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    Last edited by a moderator: May 18, 2016
  9. stugz

    stugz Junior Member

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    I'm sure Daily Mail takes money for some "news" stories. There are many cases of an article about a product which mentions it in only good terms and does not mention any competition about it. It is dressed as a story but is really an advert. Many times the comments point this out.