Its reported that influencer marketing will result in on average $5-6 (in 2014, now $9 in 2015) for every for every $1 spent. http://www.adweek.com/socialtimes/i...ing-deciding-whats-best-for-your-brand/624838 I've always had a feeling that it was bullshit but at the same time there's a lot of evidence that it has good returns. For example CocoWhite(same founders from BooTea) were on of the winners of a Shopify competition having grown the company to 7 figures within a year. There was also that Australian that sold SkinnyMeTea and made like $500,000 per month. Both only do influencer marketing. If you look on their Instagram page, their engagement isn't that good, so Im a bit confused how they all convert. Other examples are obviously Daniel Wellington who's on track to make $200 million this year, FitTea, BrightWhite, Shredz etc. I'm thinking was doing it myself for my clothing company but not sure if I believe the return will be that great. An influencer with 1 million followers would probably ask for about $5000-10,000 per post. Does anyone actually believe that someone could pay an influencer $5000 - $10,000 to promote a teeth whiting product and get $25,000 to $50,000 in return? Anyone here ever marketed a product on Instagram with influencers?