Question: How do i create scarcity/urgency in email marketing? I want to create a 24 hour countdown for discounted price(in Email). How do i insert timer in Email? And most importantly i am using auto-responder, so each day different people are getting this email so how do i close the offer each day? I need to show the same message to people the day after that. How do i close the offer if i am using Auto-Responder, So that the same person(on that day) does not gets the offer after timer ends?