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Any laws regarding giveaways?

Discussion in 'Black Hat SEO' started by samiejg, Jan 4, 2017.

  1. samiejg

    samiejg Senior Member

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    Hey Guys,

    Just kind of a hypothetical question, but in regards to giveaways.. like say if someone was telling people on Youtube to subscribe for a giveaway, are there laws that say they must do the giveaway? Or could they get in trouble if it was a fake giveaway?

    Not that I'm going to do that.. But I would like to know :p

    ... and not just for Youtube. But for all sorts of other stuff :p
     
  2. Motherdex

    Motherdex Regular Member

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    Yeah there are.. I forget specifically what it falls under in the US but FTC, false advertising etc.. also of concern and importance is the rules related to giveaways in the social media tools. Like facebook doesn't allow you to require an action of sharing or liking a page to get a contest entry. I see people violating that every day and if FB wanted to they could wipe out a ton of established pages with giveaway TOS violations as the justification.
     
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  3. dolomite310

    dolomite310 Regular Member

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    The easiest way to avoid legality problems is all in the wording itself. Most people only see certain words and won't see things at your chance and or opportunity. If you put something like that into the text it means it is probable that you could win but then again you may not. So if you take this route in actuality no one is being duped because they haven been given the knowledge of the lesser outcome. I just tell people to hurry as there is a limited number that can be given away.
     
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  4. Zwielicht

    Zwielicht Moderator Staff Member Moderator Jr. VIP

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  5. samiejg

    samiejg Senior Member

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    Thanks for all the details guys! Definitely something I'm interested in learning more about.. It's not even just for Youtube purposes, but just in general. Like if I just post a straight up lie on my website, "Go to this link and fillout the survey (CPA) and I'm gonna give you $100) lol or just throw a "and you could have a chance to win $100". But yeah I wonder if dolomite310 is right in the "wording" side of it.. like if you're not saying "giveaway".
     
  6. dolomite310

    dolomite310 Regular Member

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    I've worked in politics and studied various laws when I went for my MBA. They grill it home about changing a word or two can mean all of the difference in the world. If you really wanted to cover your ass you can put a disclaimer link that people can click on saying that you are simply running a panel test or whatever you can think of. There are a ton of ways to spin something to cover yourself. The thing is if it is a website you plan on keeping for a long time free giveaways will burn the potential of people that return.
     
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  7. samiejg

    samiejg Senior Member

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    Ok I gotcha :p That kind of makes me feel a little bit more comfortable. I guess it can't be any worse than offering a fake game for download via PPD/CPA, which I have done before.. again, not that I plan on doing fake giveways lol but something along the lines of offerring fake shit for CPA.