Any advantages to add the number items in the title?

vahidrk

Newbie

Mar 8, 2009

39

16

• Dec 13, 2019

• #1

Hey guys,

A few months ago I started my little Amazon affiliate website with a few "best of xxx products" posts on it. Now I'm looking at my competitors' posts and I see almost all of them included the total number of suggestions in their titles. Something like "25 Best Shavers For Men".

I'm wondering Is there any benefit in it?
Do you think users tend to click more on such links?
Isn't it a bad SEO practice to change the title every time a product is added to the list? (25 Best ... 30 Best ... 70 Best ...)

Looking forward to your suggestions

 

CryptMedia

Regular Member

Sep 24, 2019

207

145

• Dec 13, 2019

• #2

It might get your CTR higher because if people don't want to be reading a "Best XXX" article with only one suggestion as in a review one they will click more often on your link.

 

kevinmax

Junior Member

Aug 22, 2014

148

57

• Dec 14, 2019

• #3

Nowadays people likes to compare the products first then buy.
Your competitors reads the users pulse. So why they have mentioned the numbers, Its not the just the numbers.

Its the list of products the users want to search and look for then buy it.
50% of sales happens like that.

 

ContentWriter

Banned - Selling via PM

May 8, 2013

5,735

975

• Dec 14, 2019

• #4

vahidrk said:

Hey guys,

A few months ago I started my little Amazon affiliate website with a few "best of xxx products" posts on it. Now I'm looking at my competitors' posts and I see almost all of them included the total number of suggestions in their titles. Something like "25 Best Shavers For Men".

I'm wondering Is there any benefit in it?
Do you think users tend to click more on such links?
Isn't it a bad SEO practice to change the title every time a product is added to the list? (25 Best ... 30 Best ... 70 Best ...)

Looking forward to your suggestions

Click to expand...

@vahidrk

Adding numbers on titles can provide your website a higher click-through rate. It can draw the attention of viewers because of what they call "cognitive bias," wherein our brains would search for things that are specific and standing out. When there's an increase in a site's click-through rate, there's an increase in its ranking.

 

Kikerinka

Elite Member

Dec 18, 2010

2,574

9,350

• Dec 14, 2019

• #5

In my own experiments (not in Amazon niche), this improves your CTR, which subsequently leads to better ranking, which leads to even better CTR, etc .
Of course these changes make sense only if you are already ranking at least somewhere (top 20 or better).

What I also like to use is a date - for example, 20 Best ABCDE in 2019 ...

 

Turbo SEO

Elite Member

Jr. VIP

Feb 27, 2016

3,158

447

• Dec 16, 2019

• #6

By adding numbers on titles you may get higher CTR. If your CTR increase in your site it will increase your ranking also...

 

Coastline17

Regular Member

Oct 26, 2019

349

133

• Dec 16, 2019

• #7

I would assume it is generally good practice to switch it up. And as another user said, compararative analysis of products is standard from a consumer perspective. 15 or less seems to be a sweet spot for me atleast.

 

rafark

Elite Member

Jan 15, 2013

3,249

1,976

• Dec 16, 2019

• #8

It attracts more clicks. Kind of like arrows in YouTube thumbnails.

 

Mia Jane

Senior Member

Nov 15, 2016

814

159

• Dec 16, 2019

• #9

It helps to increase your CTR. And so your websites will have more traffic.