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Aged Domain vs New Domain: Anchor Relevance/Branding

Discussion in 'Black Hat SEO' started by twilightofidols, May 8, 2014.

  1. twilightofidols

    twilightofidols Power Member

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    Ok guys I'm in a bit of dilemma here so I thought I'd turn to the more experienced SEOs here for help. I've found a new niche I'm going to crack and I've basically found something similar to,

    MYKEYWORD+world.com

    The domain has been alive since 1998 and recently expired. It's not trademarked. HOWEVER, even though my keyword is in the domain the site, the site was NOT about my keyword.

    For example, if my niche is "fire trucks" this was a website about "fire dancers". (This is fictional, not the real niche)

    It has legitimate aged backlinks from a university, amongst many others with existing PR. Using the example above, the anchors are things like


    "dancer clothes"
    "john doe awesome fire dancer"
    "festival performance"


    My question boils down to this. If I buy this domain formerly about "fire dancers" and build a site about "fire trucks" is the poor relevance of the existing anchor texts going to

    A. Hurt me
    B. Not benefit me at all
    C. Help me rank

    What do you think? Pick up this domain and re-purpose it, or buy a new domain and start fresh?
     
  2. jerinjones1

    jerinjones1 Newbie

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    I think bro you should buy new domain because many thing may be happen in those domain so work fresh by fresh domain
     
  3. twilightofidols

    twilightofidols Power Member

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    The domain is clean 0 spam links, archive.org checks out, no over-optimization on page or off page in it's past life, no evidence of penalties. It was actually a personal web site. I should also mention the site is still indexed.
     
    Last edited: May 8, 2014
  4. SEEmarket

    SEEmarket Junior Member

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    aged domain do with history. This is the point , you need to take time to change the history content which indexed buy google.
    I recommend you buy the domain, do 301 to a new domian, and promote the new domain.
    It maybe works!
     
  5. dafoss

    dafoss Registered Member

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    you could try, but as @SEEmarket said, try using it as 301 rather than making site on that domain itself
     
  6. twilightofidols

    twilightofidols Power Member

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    I just want to be clear this is not for a PBN. My intention is actually to build this expired domain into a brand new site and rank it. Why do you guys think a 301 would be a better option?
     
  7. Gabriela6

    Gabriela6 Junior Member

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    Aged domain is have good backlinks worth's.
     
  8. umerjutt00

    umerjutt00 Jr. VIP Jr. VIP Premium Member

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  9. naskootbg

    naskootbg Power Member

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    I think point B in this case. But depend on many other factors. I will bet on closely relevant domain. The 301 redirect (not wildcard redirect) is a good idea - it will transfer the age and the authority to other domain.