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adwords question. How do they do that?

Discussion in 'Adwords' started by Lauriat, Dec 21, 2013.

  1. Lauriat

    Lauriat Power Member

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    How do people get their ads online for adwords prohibited search terms?

    Example (this is just an example!)

    If i search in google for 'cocaine' i see ads, they don't contain this keyword in ad itself, but they still show up for this keyword.

    HOW??

    I have been testing broad match. Say advertise some legal keyword related to 'cocaine' , hoping ad to show up for 'cocaine' , but no :/
     
  2. charmtolucky

    charmtolucky Registered Member

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    They exempted for those keywords to Google.

    You can also ask for exemption, with proper rights (You should have rights from the owner to use those keywords). If approved, Google will grant access.
     
  3. mrblackjack

    mrblackjack Jr. VIP Jr. VIP Premium Member

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    Yep, you can do that easily with Bing too. Just apply for those kws, and try supplying a reasonable reason as why you wanna use them