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AdWords or Facebook Ads? Where do you have better results?

Discussion in 'General PPC Discussion' started by Sep77., May 31, 2013.

  1. Sep77.

    Sep77. Junior Member

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    Hello guys,

    for a new project, I plan to use both - as Facebook Ads as Google AdWords and make a little research which network works better for me.
    However, I would like to ask you, which one do you prefer and getting better results?
    (I know it depends on kind of projects etc.)
     
  2. scorpion king

    scorpion king Senior Member

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    Yes its based on niche you are targeting.
    If its sales based then adwords works best. if its teen related and don't have much of call to action things then choose FB.
    Its a physiological factor, think like that why you login facebook? just to see what your friends do and have a cool hangout. if anyone sells you something there will you consider that. You won't be in the mindset of buying something.
     
  3. Blakester

    Blakester Power Member

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    Adwords for targeted buying keywords.
    Facebook for word of mouth, subscribers and THEN presell something.

    Facebook rocks for... What else? Facebook pages!

    Facebook can also be a bit cheaper though.
     
  4. Facebookadsking

    Facebookadsking BANNED BANNED

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    need help with FB ads let us know
     
  5. ankit-oberoi

    ankit-oberoi Newbie

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    Facebook gives me traffic at half the cost, adwords does.

    Lets not talk about the income. Hint: Stay away from FB.
     
  6. mrblackjack

    mrblackjack Jr. VIP Jr. VIP Premium Member

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    You cannot really ask which is better in terms of results cuz each platform is different and target totally different audiences or interests.
    Well, you can categorize Adwords & FB based on two main advertising methods:

    1. Pull Method (Adwords Search) - means, you target relevant visitors mostly based on the keywords the had searched. Usually, Pull methods are more accurate, relevant, more expensive, CTR will be higher than 2-3%, and you'll get more relevant leads. Pull is used mainly to get leads, subscribers, sales etc.

    2. Push Method - (Banner Advertising, Facebook Ads & Adwords Display) - means, you target audience by certain parameters (age, interests, categories. etc). Usually, Push methods are cheaper, less accurate, less relevant, CTR will always be less then 1%, you'll get little amount of leads. But, the main advantages is: it's cheaper. Push is used basically to: spread the rumor about your service, new product, getting known of the brand, become visible, word of mouth, etc.
     
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  7. jgf213

    jgf213 BANNED BANNED

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    Adwords is better in my opinion. The ultimate goal is make money, and that is what adwords has done for me
     
  8. davidferrer

    davidferrer Newbie

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    Hi, my opinion AdWords are better than Facebook Ads to make more money.
     
  9. Andreea Leau

    Andreea Leau Registered Member

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    depends what you want :) if you want likes, trafic, fans go with fb ads. if you want traffic and conversions go with adwords.
     
  10. tkCrown

    tkCrown Newbie

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    Fans come from facebook, customers come from adwords.
     
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  11. Bookmarking

    Bookmarking Newbie

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    In my opinion it depends of how expensive is your product.
    If you sell cheap products or services AdWords is certainly not a solution for you as costs per click are huge.
     
  12. dudemike

    dudemike Power Member

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    i tried both many time, lately i tried that thing with fb ids cause its super targeted and nothing barely any response, i think overall i had better conversions with adwords
     
  13. ipcorp

    ipcorp Junior Member

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    FREE!!!!:greddy2:

    Facebook and Google Adwords training videos. Very smart.

    http://www.jasonnyback.com/snowball_download/

    Enjoy!!!
     
  14. tacos912

    tacos912 Newbie

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    I'm going to try this anyways, but what do you guys think about a targeted Facebook ad that says what the product is briefly and even names the price? If it has a price on it only people interested in purchasing would click, I would think about a 5% conversion or is that just being overly optimistic?
     
  15. dudemike

    dudemike Power Member

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    ipcorp those videos are ancient
     
  16. nabeelshams

    nabeelshams Power Member

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    what CPCs are you guys paying for your niche on facebook? any rough idea? I want to start campaign about my tshirt business page. Any ideas what minimum CPC will I have to pay?