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AdWords 10x more expensive than advertised

Discussion in 'Adwords' started by andylob, May 19, 2009.

  1. andylob

    andylob Newbie

    May 11, 2009
    Likes Received:
    When I looked at price of click for my niche, it was around $0.03 for positions 1-3. Now Google is charging me $0.33 for click. What's going wrong?

    Ok, I made a really, really nice web site, lots of pics, lots of info, lots of user comments and so on. So it is not site.-

    And I split keywords into keyword zones and started advertising. I made an error and selected content network, which gave me thousands of ad impressions but zero clicks. So I turned that off.

    I get CTR (click through rate) of about 2-3%, which I guess is neither good neither bad.
  2. filmy

    filmy Junior Member

    Mar 9, 2008
    Likes Received:
    Sounds like your quality score to me... I do this shit for a living and from what little info you've provided, that would be my guess but there's no way to know without seeing the site.