d4l1t0s
Power Member
- Jan 15, 2009
- 560
- 293
So today I had a meeting with a business consultant here in Montreal . I am starting an Online Marketing firm and I wanted to get a professional Business Plan written for this .
Besides the fact that I may pay between 5 and 10K Canadians Dollars for this , everything went great , They will send me a questionnaire tonight nd they will take it from there to send me the proposal .
Our meeting was around 1 to 1 hour and half long , I got some ''free'' advices along the way which I am going to share with you :
1) Never call yourself an Online Marketer or Google Expert or stuff like that , it sounds cheap and it doesn t convert , use the word ''Consultant'' as a title on your business
2) First impression when meeting with the clients helps 60 to 70% to convert a potential client to paying one .
3) If you have the slicest doubt that you can close a sale , hire someone who can
4) You can offer the same service under another name with huge price differences depends on your clients .
So You can offer package A to a restaurant , you name it Package B ( more fancy name) and offer it to phone company for 5 to 10 times the real price
5) You need to find your strong points ! Those will make you sales
6) You need to find what differentiate you from other businesses
7) Make the 2 above cleat in your marketing campaigns either offline or online
8) Don't let any guessing or doubt when launching a marketing campaign , means don't assume that people know that you will for example offer them a report for backlinks , tell them that you will offer them a report , or if they can stop their contract at any time .
People need to know those things apparently , don't assume that they will understand
From the mouth of the business consultant '' potential clients are not quick at understanding , you need to tell them everything you do''
9) Don't under price your services , 90% of people will think that you will never deliver if you are cheap
Those were some advises that I got today , I knew most of what he told me today but I hope this will help some newbies , I will keep you updated on the business plan and on how it will go .
Cheers
Besides the fact that I may pay between 5 and 10K Canadians Dollars for this , everything went great , They will send me a questionnaire tonight nd they will take it from there to send me the proposal .
Our meeting was around 1 to 1 hour and half long , I got some ''free'' advices along the way which I am going to share with you :
1) Never call yourself an Online Marketer or Google Expert or stuff like that , it sounds cheap and it doesn t convert , use the word ''Consultant'' as a title on your business
2) First impression when meeting with the clients helps 60 to 70% to convert a potential client to paying one .
3) If you have the slicest doubt that you can close a sale , hire someone who can
4) You can offer the same service under another name with huge price differences depends on your clients .
So You can offer package A to a restaurant , you name it Package B ( more fancy name) and offer it to phone company for 5 to 10 times the real price
5) You need to find your strong points ! Those will make you sales
6) You need to find what differentiate you from other businesses
7) Make the 2 above cleat in your marketing campaigns either offline or online
8) Don't let any guessing or doubt when launching a marketing campaign , means don't assume that people know that you will for example offer them a report for backlinks , tell them that you will offer them a report , or if they can stop their contract at any time .
People need to know those things apparently , don't assume that they will understand
From the mouth of the business consultant '' potential clients are not quick at understanding , you need to tell them everything you do''
9) Don't under price your services , 90% of people will think that you will never deliver if you are cheap
Those were some advises that I got today , I knew most of what he told me today but I hope this will help some newbies , I will keep you updated on the business plan and on how it will go .
Cheers
