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Adult dating worth a try?

Discussion in 'CPA' started by cazzina, Jan 29, 2013.

  1. cazzina

    cazzina Junior Member

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    Hi,

    I've been trying to make my first POF campaign work for a week now. I had a few conversions, but lost a lot of money too.
    And it doesn't seem to get better. Although I read a LOT infos and tips about it on the internet and although I've been testing many
    images and 3 different landing pages, I have a tight targeting and everything. I don't know what to do anymore.

    I've been thinking about quitting POF before I loose even more money. Instead, I was thinking of trying the adult niche.
    I heard it's easier to make money in the adult niche than in any other niche, although there's also competition of course.
    I was thinking of promoting adult dating through Traffic Junky or Juicy ads.

    What do you think? Can you give me any advice?

    Thanks!
     
  2. hameem

    hameem Elite Member

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    Doesn't get any easier in the adult niche.

    Btw, whats your epc and cr on POF? What offer did you promote? Maybe we can help you tweak the campaingns for good.
     
  3. cazzina

    cazzina Junior Member

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    This is what my campaign looks like right now:

    1) Females 35-39, LP1: 5 creatives, 1 ad copy (110x80)

    2) Females, 35-39, LP1: 2 creatives, 1 ad copy (110x80)

    3) Females, 35-39, LP1: 3 creatives (310x110 banners)

    4) Females, 35-39, LP2: 5 creatives, 2 ad copies (mix of banners and 110x80)

    5) Females, 35-39, LP3: 5 creatives, 2 ad copies (mix of banners and 110x80)

    6) Females, 40-44, LP1: 4 creatives, 1 ad copy (110x80)

    7) Females, 40-44, LP1: 6 creatives, 2 ad copies (mix of banners and 110x80)

    8) Females, 40-44, LP2: 1 creative, 1 ad copy (110x80)

    9) Females, 45-49, LP1: 6 creatives, 1 ad copy (mix of banners and 110x80)

    10) Females, 45-49, LP3: 1 creative, 1 ad copy (small banner)



    I'm bidding 0.63$. As you can see in the info up there I have 3 customized different (and good in my opinion) landing pages. It's a Christian dating offer and I target Christian women between 35 and 49 (age groups 35-39, 40-44, 45-49) with kids. My LogIn Count is 50-1000. I'm trying both 310x110 banners and 110x80. A few of my creatives have CTRs of 0.1-0.12... the others are lower. And none of the creatives has more than 4,500 impressions yet.

    I first thought I found some good performing creatives, for example I had 6 clicks in 4,000 impressions. But then the CTR just decreased.

    So far I have 112,797 impressions, 54 clicks and 4 conversions. I made 27$ and I lost 78$, so I'm at -51$ now
     
  4. sirgold

    sirgold Supreme Member

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    Good luck -you'll need it- with the "legit" ways trumped by certain cpa am's blogs.. ;)
     
  5. bigbong

    bigbong Jr. VIP Jr. VIP Premium Member

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    I tried dating kids for a while and got into all sorts of problems.
     
  6. cazzina

    cazzina Junior Member

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    But what are 'illegit' ways for POF?
    Isn't it a hellload of work to make a fake profile, start chatting with guys, convince them to then come to Facebook or Email (Since POF will directly block you otherwise) and then find a good method to convince them to sign up to your offer?
    And another question is also if your network accepts that.
     
  7. SkyrocketSEO

    SkyrocketSEO Jr. VIP Jr. VIP Premium Member

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    Same here, but it was nice while it lasted
     
  8. bigbong

    bigbong Jr. VIP Jr. VIP Premium Member

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    And to my defense she definitely looked 16 to me. I mean with her handicap and Down's syndrome it was really hard to tell.
     
  9. sirgold

    sirgold Supreme Member

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    Yeah don't do that, it'll get you in trouble! :D "Lesser legit" ways to promote dating are NOT meant to be discussed in public especially on this forum.
     
  10. hameem

    hameem Elite Member

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    Just to be clear, you didn't split test with different log in counts?
     
  11. cazzina

    cazzina Junior Member

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    Not yet, for now I just put 50-100. I thought I should test a lot of creatives first and then when I find some winners I could run them on 0-50..
     
  12. SamBH

    SamBH Registered Member

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    Find a different source of traffic.
     
  13. oblivion19

    oblivion19 Senior Member

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    The main thing you are going wrong is the login count.

    1.Keep the login count below 150. When you see conversions go to a max of 300 but no more.
    2.Only allow traffic from Chrome, Firefox and internet explorer to avoid the tabs and phone traffic.
    3.Drop the the bids to 0.30 and increase by 2-3 cents each day.
    4. The reason why your CTR's are low because of poor login count targeting. Do the above 3 steps for few days. Then, remove the creatives getting less that 0.1% CTR.


    Best of luck and let us know how it goes.
     
  14. cazzina

    cazzina Junior Member

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    1. So you recommend to put 0-150 logins instead of 50-100?
    2. already did that from the beginning
    3. do i even get any traffic if i put the bids to just 0.30?
    4. i will try though, thx!
     
  15. oblivion19

    oblivion19 Senior Member

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    You accidentally wrote 1000 instead of 100 in your previous posts which made me to ask to you restrict it. Anyways, I would suggest to remove the kids targeting as well.
     
  16. cazzina

    cazzina Junior Member

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    Really? But then I just have a totally general offer.. just Christian women between 35-50. I heard POF works best for laser targeting.
    Or would you recommend to target other demographics?
    And you would still recommend landing pages, right?
    Yes, I target 50-100, not 1000 haha. So I should put nothing for login count or 0-150 or what?
     
  17. oblivion19

    oblivion19 Senior Member

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    Well, see how many impressions you are getting and then decide. If you are getting decent impressions and clicks, use that. But, if you have very few impressions, then go slightly broad.

    If you are using women with kids, are you using an angle with that too? I mean are you customizing your ad copy to reflect the kids part?
     
  18. cazzina

    cazzina Junior Member

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    Yes.
    In the headline I have often "Single Mother, the age tag and Christian?" And then "Meet Single Dads bla bla".
    My landing pages also, customized to single moms and also with Pics of Single Dads.

    So you would recommend for now to delete the login count completly or put it to 0-150? Plus bids to 0.30?
    And if that doesn't work delete the kids thing? And what about keeping landing pages?
     
  19. oblivion19

    oblivion19 Senior Member

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    Thats fine then. Don't change anything. let the login count stay as well. If you dont get good CTR, change creatives. Start the bid from 0.33 and slowly increase by few cents each day.
     
  20. cazzina

    cazzina Junior Member

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    Ok so the only thing I will change is the bidding then.. the rest stays.
    I doubt though that I'll have success.. I mean I haven't really had success in the last week, why would that change now :/
    Tested many creatives and many of them were great I think (And not one million times used as many creatives on POF)

    Also, with a tight targeting like mine plus a login targeting of 50-100 I?m kinda worried that 0.30 is too low to get any traffic..