1. This site uses cookies. By continuing to use this site, you are agreeing to our use of cookies. Learn More.

Add a "Our Friends/Links" page to site?

Discussion in 'Link Building' started by crackarama, Oct 12, 2014.

  1. crackarama

    crackarama Regular Member

    Joined:
    Aug 14, 2013
    Messages:
    347
    Likes Received:
    85
    Location:
    scotland
    Iv built my first site from scratch myself which i plan on monetizing with Adsense. Id like to add one of those "Our Friends" pages to swap links with other similar sites. I plan on putting it at the footer of my site. Any advice on whether this is a bad idea?. Will it pass link juice from my site?. Iv have inner linked my site pretty well i think and i wont be interlinking to the "Our Friends" page in anyway. Are you guys using pages like this?. Thanks
     
  2. lord1027

    lord1027 Elite Member

    Joined:
    Sep 20, 2013
    Messages:
    3,174
    Likes Received:
    2,222
    Link exchange is not well seen by google, I'd avoid this.
     
  3. crackarama

    crackarama Regular Member

    Joined:
    Aug 14, 2013
    Messages:
    347
    Likes Received:
    85
    Location:
    scotland
    Thanks lord. I had a good look at others in the niche and some people are doing it strangely. Il avoid it
     
  4. Izaguf

    Izaguf Jr. VIP Jr. VIP

    Joined:
    May 1, 2014
    Messages:
    416
    Likes Received:
    32
    Home Page:
    Oh, It's a bad idea.:(
     
  5. Jet Black

    Jet Black Registered Member

    Joined:
    Oct 29, 2014
    Messages:
    73
    Likes Received:
    40
    Location:
    Arcadia
    I recently bought an expired domain in an auction with about 300 links pointing to it (exactly the same niche as the website I am building on it). More than half of them are "link friends" type of links, on pages that basically just has link lists with short descriptions of the sites, so the previous owner has been pretty active in getting these kind of links. I was a bit concerned about this before buying it, since I am working on building an authority site on the domain for the long run, but so far it has been going really well. I haven't noticed any changes because of the last penguin, and most articles rank low on the 1st page-somwhere on second page instantly after I post an article. Of course there are a lot of other factors to take into account as well, that impact rankings, besides having these kinds of links.
     
  6. dubious

    dubious Regular Member

    Joined:
    Apr 22, 2012
    Messages:
    235
    Likes Received:
    222
    Occupation:
    Project Manager/Business Development Manager
    Location:
    Australia
    A better way to do link exchanges would be to personalise internal pages with it.

    Say you and a gardening blog want to exchange link.

    On your website, you will have a block that lists "Our friends" etc.
    So your reference to the external website would be something like this:

    Gardener Bill's Blog | Website

    The text "Gardener's Bill Blog" would link to your website, with a url like yourdomain.com/gardenerbill, with the text "Website" a link to gardener bill's blog (home url).

    On your internal page, this is where you contextualise the link: Use relevant terms for gardener bill's website, correct anchor text, youtube video etc. Make it a page on your website about gardening instead of your niche (say, dog training).

    Gardner bill will provide the same courtesy on his website.

    The reason why you do links this way is two-fold: site wide links have diminishing returns, and they are generally better as simple or brand name anchors. The internal page receive a sitewide links, making it one of your upper tier website links (ie: your website is PR 3, this page could be PR 2). Therefore this single page of authority is way better for contextual links than a sitewide link of irrelevant content for a completely different context (those links provide little value since around 2011/2012).

    I've never actually used this technique for a link exchange, but I've seen variations of it done. I generally use it as a link exchange for other web properties I have and it is dynamite for high pr, contextual links. Even better if you create mini-silos of around ~7 internal pages that are contextually relevant to the website you are backlinking. ie: yourdomain/gardenerbill/our-history /gardenerbill/services /gardenerbill/gardening-tips

    If you know webmaster who are game to add content like this, be sure to use it. Just remember that sitewide links aren't as effective anymore due to the lack of context. eg: why would a link to a dog training website on an 100 articles about gardening tips be of any worth
     
  7. clydefrog

    clydefrog Newbie

    Joined:
    Feb 12, 2011
    Messages:
    49
    Likes Received:
    4
    what dubious said.

    but if you absolutely want a friends or affiliates nav, google recommends you make the links nofollow, which doesn't pass any search engine juice.
     
  8. crazespaces

    crazespaces Newbie

    Joined:
    Nov 8, 2014
    Messages:
    14
    Likes Received:
    1
    Just make the links no follow. Google might easily detect.
     
  9. avalon1981

    avalon1981 Regular Member

    Joined:
    Dec 6, 2013
    Messages:
    412
    Likes Received:
    58
    Occupation:
    Twidium Team
    This is the practice of 2004, or maybe 2002 - very old stuff. Woun't do any good for your site. If you want to trade links - you better do it with "cross linking"
     
  10. sadaqathus

    sadaqathus Junior Member

    Joined:
    Apr 29, 2014
    Messages:
    104
    Likes Received:
    7
    Location:
    Islamabad, Pakistan
    Its old stuff, it doesn't matter for Google now. Forget it :)