Got a penalty? Try a 301! Since Penguin, permanent redirects can work incredible wonders, IF they are done correctly. If a site is algorithmically OR manually penalized, 301'ing can perform a miracle. In my experience, I have seen a 300-500% increase in traffic after 301 redirecting a penalized site to a new domain. Occasionally, I even get BETTER traffic than the site had before the penalty. Let me explain the loophole. Using a 301 Redirect as a loophole to top results: Step 1: Buy a new domain, make sure it contains at least one of the keywords you want to rank for. (old domains work better) Step 2: Set up the new domain on the SAME nameserver as the penalized site, but on a DIFFERENT IP address. Step 3: Put an exact site copy of your penalized site on the new domain Step 4: Do a manual sitewide 301, page by page through .htaccess. (Don't just 301 the homepage) Step 5: Report the "Name Change" in Webmaster tools. If you don't have webmaster tools for the penalized site, set it up FIRST. Step 6: Build 3-5 white hat links to the new domain (Guest Posting, Directories, Link-bait) Step 7: Slow your link building to the penalized site, but DO NOT stop building links to the old site. Step 8: Wait 2-3 days, your new site should start to get indexed. Warnings: It is IMPORTANT that you ONLY build natural links to the new site. 2-3 natural links per week is fine. After 2-3 months, you can start with black-hat again. DO NOT stop building links to the old domain. Obviously natural is the best kind of links, but black-hat links to the old site will work fine. Consider building links to a third site and 301'ing this site to the penalized site, (the one that redirects to the new domain). As for the links to your new domain, make sure the anchor text is either the domain name, no anchor text, or something like "click here", "visit the site". Do not build links for your keyword. What to expect: There may be a short period of time where neither site is ranking well. This is normal. In 2-3 days, the new domain should pick up the rankings that the old site had prior to the penalty. Once you start pushing a couple natural links to the new site, the rankings should increase dramatically, usually even better than BEFORE the penalty. Google warns about chains of 301's, but I haven't seen any major issues with this. I have done this on 5-6 separate occasions but I REALLY WANT YOUR INPUT! Please reply with any other tips. Has this worked for you in the past?