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A good PPC network?

Discussion in 'Other PPC Networks' started by lukey372, May 21, 2013.

  1. lukey372

    lukey372 Regular Member

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    Hey guys,

    So basically I will layout my website in a nutshell. I own a hotels website that has a database of about 260.000 hotels. My website then compares these hotels. A Lead is generated when a visitor clicks through to the website of one of our compared hotel booking suppliers. One of the important factors which determine how much you get paid per lead is the rate at which your leads become bookings. My CPL is usually between $0.60 and $40, depending on the conversions and such.

    What network would you recommend? We are currently testing 7search and optimising our campaigns but ROI isn't as high as I would like.
     
    Last edited: May 21, 2013
  2. GriffonVult

    GriffonVult Jr. VIP Jr. VIP Premium Member

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    I would do it in this order, 7search (or any other 2nd tier SE), Bing Ads, then Google.

    Why this order? Because I like starting cheap and testing the campaign/keywords/LPs as I move to higher CPC networks.
     
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  3. mrblackjack

    mrblackjack Jr. VIP Jr. VIP Premium Member

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    You can get cheap clicks with adwords too, if you go with right kws. Same goes with Bing. With FB, you'll likely to get expensive clicks which wont convert as Bing & Adwrods
     
  4. Endire

    Endire Elite Member Premium Member

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    Lukey372,
    Griffonvult seems to have a good strategy. Once you know your conversion funnel converts well, you can start paying for a premium service. Keep in mind that Google is a leader in online advertising, and obviously in the search realm. As long as you have a well optimized conversion funnel, you should see a lot of success with them. If not you will waste a lot of money.

    Best,

    Shawn
     
  5. TrafficProvider

    TrafficProvider Newbie

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    You have this big network,why you don't try get ppc account from yahoo.
    If you want to earning huge,
    I can give you some advice.
     
  6. chris38

    chris38 Junior Member

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    I'd suggest Bing or Google Display Ads.