Hi guys, hopefully this is the right section. Mods and senior members let me know if I need to move/change it. I recently reviewed these two amazing tools and thought you might be interested in me sharing it with BHW. It is quite a long review but that is simply because I wanted to cover as much ground as possible. And I still don't believe I managed to cover everything I wanted to. I score each tool based on a number of criteria in no particular order: Ease of use Interesting Features Reliability Keyword value metrics Test Run Results Each tool will be given a final score out of five John Muellers(The head honcho and key contact at Google for SEO) which you’ll see on the red ribbons. With each tool I run a small test of choice keywords while recording how long it takes to gather them, how many keywords were gathered and the general experience. The final score will be the sum of the mean(Add up the scores and divide by number of scores). I look at each tool from the perspective of a blogger, a small business, an SEO agency and lastly the lone CEO who likes to tinker and do a little research for themselves. What do you guys think of SEMrush and Long Tail Pro? If you had to pick one, which would it be and why?