8% of Internet Users Account for 85% of all Clicks?

V

vikktor

Registered Member

Oct 25, 2009

62

16

• Nov 5, 2009

• #1

I found this interesting study about % of internet users clicking on ads... and the % is falling down:

http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=115210&lfe=1

also, study says that "the number of people who click on display ads in a month has fallen from 32% of Internet users in July 2007 to only 16% in March 2009"

bad days comin', huh?

 

pakelika10

Registered Member

May 12, 2009

87

392

• Nov 5, 2009

• #2

more people are realizing not to click ads and realizing there just crappy ads
i never click ads..

 

mmhustler2009

BANNED

Jul 23, 2009

18

48

• Nov 5, 2009

• #3

Well, this isn't necessarily a bad thing, all it means is IM will continue to evolve to look more attractive to internet users (to click, buy, view, etc). What existed 5 years ago with IM might not work now, and this is what we are looking at right here.

 

A

ArthurDent42

Newbie

Oct 29, 2009

48

8

• Nov 5, 2009

• #4

Less people clicking on ads means less $$$ being spent on advertizing. Google might have to stop trying to buy all the intellectual property in the world.

 

optionMark

Registered Member

Jun 5, 2009

53

9

• Nov 5, 2009

• #5

Google and other sites like facebook make a killing and most of their profit from these ads. They will just re-design how the ads look and are shown to the searcher.

I think over the next 3 years we will be seeing a major change in how we advertise things.

 

A

afouani1

Newbie

Sep 29, 2009

41

12

• Nov 7, 2009

• #6

ArthurDent42 said:

Less people clicking on ads means less $$$ being spent on advertizing. Google might have to stop trying to buy all the intellectual property in the world.

Click to expand...

Ditto on that, it may be a good thing....google is freaking me out, they are like a scary sci fi novel