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7878 Method -Legality of using company's content when mailing an unrequested site mock up?

Discussion in 'Offline Marketing' started by remymartinextra, Oct 30, 2012.

  1. remymartinextra

    remymartinextra Newbie

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    There was another post about someone using the 7878 method with web design. He was sending out site mock ups in the mail. Would I run into any legal problems by mailing mockups to companies with the written content from their crappy sites? I could see an occasional asshole getting mad that I copied their content even though it is only being sent to them.

    I'm in the US.
     
  2. creativepotion

    creativepotion Regular Member

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    Good question. I would like to know about this as well.

    Personally, I dont think the owner will be pissed, because you are offering him a mock-up.
    Secondly, its not LIVE. Its just a demo - similar to a proposal kind of thing.
     
  3. pj413

    pj413 Regular Member

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    Note: Not a lawyer and this is not legal advice.

    But, it should probably fall under "Fair Use" for educational purposes, since you're using it to illustrate a point. But then again, maybe not. The chances of a lawsuit are so incredibly low that it's probably not something you should worry yourself over. Still, you should definitely incorporate and do it under an LLC name. You can do the whole incorporation process for under $300, especially if you file in a cheap state like Wyoming. If it's a new business and you don't really have additional assets to protect or worry about, incorporating would more or less shield you from liability.
     
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  4. creativepotion

    creativepotion Regular Member

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    I agree with what you said. The chance of getting a lawsuit is slim to none.
    I assume most businesses you are targeting are 'small businesses' anyways, so worse come to worse, they will just ignore it and move on;
    or ask you to simply 'not do it again'. Of course, this is just my opinion.
     
  5. creativepotion

    creativepotion Regular Member

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    bump...
    i am not sure what everyone here thinks about mobile-marketing, but it seems like all mobile-marketing questions get less response :(
     
  6. reinie

    reinie Elite Member

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    I agree my man, as stated above, I'm no legal expert, but the chances of getting in trouble are slim to none.