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6 tips for newbs and even seasoned people

Discussion in 'Black Hat SEO' started by kireol, Mar 4, 2010.

  1. kireol

    kireol Junior Member

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    I recently joined BHW. I've learned a ton so far and wanted to give back a bit.

    I've been a programmer since 1991. I've been a web developer/programmer pretty much the web became "the web". Until the bubble burst, I was making $250,000/year as a developer in the mid west. I held my nose up high thinking that I made great web sites. Which from a coders standpoint, and users stand point, I did.

    But.....I ignored SEO stuff. WTF did I need to learn it for? I guess I was spoiled working for a fortune 500 company working on intranet sites.


    Fast forward (or backwards) to last December. I have a few videos on youtube that make me roughly 300/year. Nothing big, but it paid for my hosting + a few beers now and then. I wanted to increase that income. I wanted the web sites that I owned to make me more money than they were. I searched and found BHW.


    I read, and read, and studied and tried a few things and studied, etc, etc. And here are some findings that I have found, and figured I'd share since i've never seen them anywhere in any post that I've read yet, or not this clearly. Some things I have seen, but want to reiterate for the newbs or those lost and or forgotten.
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    1. Domain Name + age = search placement in google. When it comes to google this is the most important things when it comes to where you end up in a search result. But this has nothing to do with page rank.

    How do I know this? I happen to have a PR 0 site that I own that is the #1 search result for a very competitive keyword set. This site has NO SEO done. The site has no header tags. the site has 3 back links. the site simply was created before the competition and happens to have the keywords in it name.

    So lesson. If you are starting a new project and don't have the domain yet, buying an old domain that hasnt expired, with your keywords in the name is probably a really good idea if the price is right.

    2. Backlinks. Quick, easy tip. To google, the # of backlinks is important. The # of backlinks with high pagerank is more important. But check for rel="nofollow", or they may be worthless or near worthless. My tip, check the www.site.com/robots.txt for nofollow as well. If you are doing things by hand, take the time to do your backlinks in a way that will get you the most bang for the buck.

    3. Don't get hung up on google . Remember, Google has about 70% of the search market, but if you owned a store would you ignore 3 out of 10 customers? Dont forget to look at the other guys. Bing, Yahoo,etc.

    3.5. RELAX. No you didnt get sandboxed. Step away from the keyboard for 2-4 weeks and look again. Really. Be patient. We all want it NOWWWW! But it doesnt work that way. Work hard. Things will happen. It just takes time.

    4. Dont get hung up on pagerank. Look back to my #1 on this list. #1, highly competative with a PR0. And I have been #1 since I created the domain. Pagerank is a good measure of how your backlinks are doing and perceived by google, but don't see it as the be-all/end-all.

    5. Don't forget your users. Even I have gotten so deep into whats the best way to do my SEO, that I've forgotten, once users DO get to my sites, you want them to stay there, and not close the tab right away. Hopefully they click on an adsense, or affialiate, or something. But if all you do is SEO and forget about the site, yer only doing 1/3 of the work needed.

    6. SEO for your site itself DOES matter. I redid a freinds web site. I previously had it done in a blog script that was not SEO friendly. I redid the site in Drupal with a ton of SEO modules and some thought. 1 google cache update later, the site moved from #8 in google search results to #4. Another site I redid went fro #23 to #18. The same content was on the pages, but it was SEOd with friendly URLs, header tags, title tags, alt tags on images, etc done like they should have been done in the first place.


    I hope this helps some of you :)
     
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  2. brutang

    brutang Junior Member

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    Thank you, all basic things but none that should be forgotten. Make sure and do your keyword research before you buy the domain; I open up keyword external on one screen and godaddy on the other and filter through a huge list of keywords matching available domain names then even further filter through that list to get the best of the best.

    As for #6 - very true. I experimented with 2 geo-targetted sites for an offline business I run, one for each neighboring city, used the exact same layout and everything for both but changed a few minor details on one. Similar competition, same niche. One ended up #9 after I backlinked the heck out of it. One ended up #1 with 0 backlinks. After making the #9 site have the same internal SEO as the #1 site, the #9 moved to #1. Just goes to show you SEO isn't all about blasting your backlink out as hard as you can without getting banned.
     
  3. kireol

    kireol Junior Member

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    :D thanks