I have a small review based site in the fitness niche.The entire site is targeting only the product. The review was written extremely well and is converting nicely. However, the targeted keyword is not very competitive and therefore the search traffic for that product is extremely low. I am getting about 500 visitors per month. I feel there is a lot of potential for more sales if I can drive more buyer plausible traffic to my review page. Due to the fact its a fitness product, and therefore in the fitness niche, all longtail buyer intent keywords would be extremely competitive. ie "how to build muscle, best way to gain muscle, etc:" I simply want to add a ton of relatable fitness/health related articles to get more traffic to the site. Problems I see are: 1) Site is ranking well atm for its terms,and I do not feel like doing excessively competitive SEO to rank for new article keyword health terms. It just would not be worth it, and far too much competition. 2) Therefore, only hope for new article traffic would be LSI terms as fitness is too competitive, which could bring the wrong type of customers (information query and not buyers) Does anyone have any experience scaling a site up from puny to authorative in the fitness/health niche? If this was any other niche it would be an easy choice.