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5 things you need to know about fake installs and reviews

Discussion in 'Mobile Marketing' started by FewReview, Feb 17, 2017.

  1. FewReview

    FewReview Newbie

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    Hello everyone!

    I’m a member of the FewReview team. We provide positive reviews and installs for apps in Google Play and iTunes.

    We noticed that many people on BHW are looking to buy installs, reviews or ratings for their apps in Google play and iTunes. Usually people ask for like 1000 installs or more in a short period of time… That’s NOT how things are done.

    We’ve been in business for five years now, and we learned A LOT from our experience. Disregarding whether you buy installs/reviews with us or another platform, there are quite simple rules you should follow to make it more effective and safe, and I’m going to tell you about them.

    1. First, the amount of incentivized traffic must not be stupidly huge. Especially if you want to promote a new app, with low organic traffic! We recommend to start with 10 installs/reviews every day and slowly increase it day by day. Just 10, not a freaking 1000!! Well, if you don’t want to get banned by Google or Apple.

    2. Surely, if your app is not really new and has a significant number of installs and ratings already, you may buy more of them as well. However, there is one important thing to remember: amount of daily incentivized traffic should not exceed more than 3 times that of organic one for iTunes and 2 times for Google Play. Don’t forget to spread out traffic evenly across a period of time!

    3. If you’re looking to increase the rating of your app, the amount of ratings needed is quite easy to calculate:


    DR= (N*AR+5*X)/(N+X),


    Where DR stands for “desired rating”, N is amount of ratings an app already has, X is amount of ratings you need to buy and 5 is just the highest rating a user can leave.

    Surely, the older the app is and the more ratings it has, the more you’ll have to buy to influence the average rating. Also, mind that stores delete reviews and ratings they consider suspicious. Deletion rates are about 20% in iTunes and 50% in Google Play.

    4. Another important thing is post-update ratings. In iTunes, old ratings and reviews are hidden by default when an app receives a new patch. That’s a chance to start building your app’s rating from scratch! We usually recommend to buy 30 ratings/reviews after an update (for a well-established app). Unfortunately, it doesn’t work that way in Google Play.

    5. And the last but not least, don’t forget to buy a batch of positive reviews before starting a marketing campaign. Even if you had many negative ratings, new users coming to your app's page may consider many recent positive reviews as a sign of a huge update that fixed critical issues and made your app better, which surely is going to increase your conversion rates.


    I hope you’ll make use of that small guide.

    If you share your experience on the topic of buying installs/ratings in the thread, that would be cool!
     
    • Thanks Thanks x 4
  2. KierstinS

    KierstinS Newbie

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    Thanks for the info! Although there is no magic number or math equation for reviews and/or installs... every app is different and takes a personal approach to create a campaign that is worth investing in. Real users and quality retention are tried and true to get your app where you need to be in order to make a decent ROI and optimum exposure in order to reach your desired potential users.
     
  3. customerblast

    customerblast BANNED BANNED

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    solid info
     
  4. KillerKoala

    KillerKoala Newbie

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    what if your app, in which u ask users to give rankings gets deleted (banned in GP)? Do you have a way to rebuild position of new app in this situation?
     
  5. opmarq

    opmarq Newbie

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    thank you for ur informations , i'll take them in consideration when i start looking for non organic downloads
     
  6. reiserf

    reiserf Newbie

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    Thanks for your post. It's true, Google banned the big amount of incentived installs.
     
  7. rankmyapp.net

    rankmyapp.net Newbie

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    Great article so far (y)
     
  8. kuprum

    kuprum BANNED BANNED

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    I like the 5th point :)
     
  9. KillerKoala

    KillerKoala Newbie

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    So, did anybody try their (FewReview) service?
     
  10. DulalKisku

    DulalKisku Junior Member

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    do you accept affiliated link?