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21.co.uk ranking first with poor backlinking & no content in saturated niche

Discussion in 'Black Hat SEO' started by TayaX, Feb 18, 2016.

  1. TayaX

    TayaX Jr. VIP Jr. VIP

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    Hey guys,

    Browsing my FB feed today I found this interesting article about the website 21.co.uk (Online gambling):

    http://www.igamingbusiness.com/news/opinion-sometimes-google-rankings-just-don-t-make-sense

    Summary:

    21.co.uk has shot up the rankings and has quickly gained top or high positions on Google.co.uk for phrases like ?online casino? and ?casino?.
    [​IMG]
    [​IMG]

    Link diversity:


    [​IMG]
    [​IMG]


    As you can see, nothing can really explain how this website has ranked top position for those keywords.
    Either the company as a super strong PBN in online gambling, or this is a churn and burn situation.

    Anyhow, I found this really interesting.
     
  2. riesty

    riesty Regular Member

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    waw, i thing this company used Huge PBN and Shape
     
  3. soccerlover

    soccerlover Jr. VIP Jr. VIP

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    Seems to be interesting..
    need to do R & D a bit now :D
     
  4. lilmasta

    lilmasta Elite Member

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    The site has somewhat 157 redirects pointing to it, mostly affiliates sending visitors to it. Most of the sites are big boys in the casino industry and have alot of informational content on them.
     
  5. deal with it

    deal with it Jr. VIP Jr. VIP

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    Relative of a important Google personnel. May be ..
     
  6. NobelNerd

    NobelNerd Power Member

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    How do you track country ip link..what tool is used for analysing this site..suggestions?
     
  7. pseudonym

    pseudonym Regular Member

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    thanks for your keyword list BTW :D
     
  8. TayaX

    TayaX Jr. VIP Jr. VIP

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    those are links type site.tld/go/21.co.uk

    You can actually do the same:
    acebingo.com/go/www.blackhatworld.com

    Hum, I doubt you'll be able to rank for any of those. These are public records by the way. And not my list but the site in question. Wait, you sound a bit .. d***
     
    • Thanks Thanks x 1
  9. tejsin

    tejsin Power Member

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    thanks for the share :). Does the redirect work with all sites, or just these casino sites?
     
  10. TheRoad

    TheRoad Newbie

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    are those links powerful enough to make a difference? (the redirects)
     
  11. danixD

    danixD Senior Member

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    which tool did you use to analyze the site?