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$0,02 CPM - expensive or too cheap?

Discussion in 'Making Money' started by tuntun, Aug 26, 2013.

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  1. tuntun

    tuntun Newbie

    Joined:
    May 13, 2009
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    I have authority website in music niche (guitar lessons, news, reviews, videos etc) with

    ~1,500,000 PV/month
    ~100,000 UV
    22k pages
    +32k members
    +33k FB fans

    those are average numbers from 1/1/13 - 8/26/13 based on GA, summertime months are lower than rest of the year, so my usual uniques are around 7-9k per day from september to june. Site is in Croatian, most of my visitors are from Croatia, Serbia and Bosnia. I get around 90 visitors a day from USA.

    I want to tap into CPM advertising on my site and earn more, since AdSense isn't paying well since my site is not in English.

    So, I was calculating a little, and I got the $0,02 CPM.

    Is it expensive or cheap?

    Banner size will be 468*90 (not the standard size, but it's already integrated in my website template), ABOVE the fold.