I’ve found niching down works better when starting out. It’s easier to build topical authority and get traction, then you can expand into related topics once the site gets some trust.
I had similar drops before. I usually check frequency, CTR and CPM first to see what actually changed, then test a couple fresh creatives instead of making big changes to the whole campaign.
From what I’ve seen, it depends on the page and audience. Reels are working well for reach, but some niches still get better engagement from text/image posts. Shares, comments and watch time are the main metrics I look at.
If you live in Spain, the simplest option is usually to create the AdSense account using your real Spanish details. Using another country's information can create verification and payment problems later.
f your manual bid is set too low, your ads will freeze whenever competition goes up. Using Auto-Bid tells Snapchat it is okay to pay a little more to keep your ads running smoothly.
Bidvertiser has a lot of bot and low-quality traffic. Check your tracker hourly and immediately blacklist any publisher ID that spends money without getting clicks or conversions.
DSA works best as a discovery layer, not main scaling campaign. If you treat it like support for keyword campaigns, it performs much better and waste is lower.
I think improving from 4.2s to around 2s can help, but Quality Score will not jump massively just from speed alone. Maybe you see small improvement like 1–2 points if other factors are already decent.
Tbh I think panels alone are not the full reason videos go viral. Early engagement may help a bit, but retention and watch time usually matter way more.
Sometimes traffic quality changes without obvious reason. I started checking search terms and audience segments more closely and found lot of irrelevant clicks.
I think ignoring your audience is a big mistake. Replying to comments and interacting with followers can help build a stronger and more loyal community.
If your traffic is high quality and mostly US based, Mediavine can pay really well. a lot of bloggers say RPMs there are much higher than basic Adsense.
I think beginners should focus on making clean and eye catching pins first. pinterest is very visual, so good designs usually get more saves and clicks.
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