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What if I want to rank a page for 2 keyword phrases, so I put 2 versions of the page’s main heading in 2 <span> elements inside the <h1> tag and use JavaScript to hide a random one of the <span>s to do “A/B testing” of the headline? The real purpose of it is to try to help the page rank for more...

My website’s pages are indexed (they show up when I Google “site:[domain]”), but the pages don’t rank for queries of the pages’ exact titles (without quotation marks). If I search the titles surrounded in quotation marks, my pages are the only ones that show up, which means that no one else used...