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Tell me more about monetization and about traffic. First page is not enough if you ask me... how many from those 1500+ exact match searches will come to my website if its on the 10th spot on first page? And how many will click on my ads? What I am trying to say here is that 1500 searches is very...

On paper seems pretty easy, but lets be serious about it. Its very hard making good money out of it.

If you use crappy content is just a matter of time and your post will get de-indexed. Well, couple of years ago worked fine but now especially after Google Panda update is harder to make money and rank on auto-pilot websites or crappy content.