Day 13.
Log Friday's shift.
The hiring threads did their job, maybe a little too well. My inbox is flooded.
Spent most of Friday sifting through PMs and filtering out guys who clearly didn't read the requirements.
Managed to squeeze in a morning email blast before decision-makers checked...
Day 12.
The hiring threads I dropped in the freelance section blew up my inbox.
Spent almost the entire shift vetting portfolios, checking code, and filtering out the guys who clearly didn't read the requirements.
Didn't make a single dial.
The data pipeline was running in the background...
I build my own pipelines. Not looking to outsource the data capture right now.
Fulfillment is the problem.
It comes down to reps. I did this exact role in the corporate agency world for years before going solo. Not starting from zero.
If you have a specific technical skill that fits the...
Expanding my provider roaster.
The data pipeline is pulling in too many local US businesses with broken map packs and missing citations, and my current SEO guys are capped out.
Niches: Standard US local businesses (Roofers, MedSpas, Commercial Cleaners, Law Firms, ...)
Clean workflow. I handle...
Day 11.
Wednesday was a cleanup day.
The dev who ghosted me got officially cut. Dropped a hiring thread in the freelance section to find reliable coders. My inbox is getting hit, which is good, but vetting them takes time. Realized my SEO roaster is also getting stretched thin with these local...
Volume doesn't equal quality. Blasting 30k emails a day is just a fast way to burn domains. Automated cold calling kills high-ticket trust, and I only use SMS for meeting reminders, never cold outreach. Keep it targeted.
Valid point. Cold emails absolutely generate warm replies and get the foot in the door. Plenty of guys close purely over email. I just use Zoom for the final step because it gives more control over the high-ticket bridge fee.
Cutting a freelancer who ghosts takes one click. Running a...
Deal flow for local US business rebuilds is outpacing my current tech guys.
Need to expand the provider roster immediately to handle the overflow.
Niches: Standard US local businesses (MedSpas, Law Firms, Commercial Cleaners, Roofers, ...)
The workflow is clean. I handle the sales, strategy...
Day 10.
Grind. Kept my word and paused the data pipeline to strictly hit the backlog.
No new data capture, just dialing and emailing unused list so it doesn't go stale.
Figured out a workaround for the law firm gatekeepers. I called at 8:00 AM EST before the receptionists clocked in. A senior...
Day 9.
Heavy. Had a Shopify owner from Friday's batch reply on Sunday night. He finally watched the Loom video and realized his abandoned car flow was completely broken. Got him on a quick 10minute call yesterday morning and routed him to my email guy. Another $150 on the board.
Pivoted the...
Day 8.
Since local B2B goes completely dead on Frida afternoons, I pivoted the pipeline to Mid-Tier Shopify brands. Specifically filtering for stores that are running paid traffic but missing basic email automation (no abandoned cart flows, no welcome sequences). Just burning ad spend.
E-com...
Appreciate the input, but building an agency is exactly what I want to avoid. I have zero interest in managing freelancers, chasing retainers, or dealing with overhead. Bridge model is clean. I take my upfront cut, a percentage of the backend, and let the tech guys handle the fulfillment...
Day 7.
Both commercial cleaning owners showed up to the Zoom. One of them is running a 20-person crew using an AOL email address and a Facebook page from 2014. Took some back-and-forth, but got them both to agree to a full digital overhaul.
Routed both to a new UI/UX guy I am testing out. Tow...
Getting an early start today to clear the desk.
Texas Commercial cleaning angle hit surprisingly hard yesterday. Owners are highly responsive when you point out their competitors are eating their local search traffic. Got three solid replies and booked two calls.
Here is the friction: my main...
Day 5.
It was a mixed bag.
First roofer call? Ghost. Sat in the Zoom room for 15m and logged off.
Second call went better. The guy actually wants to rebuild his site, but he has absolutely no idea who hosts is or where his domain is registered. Classical headache. Had to send him a guide on...
Day 4.
Logging Monday's numbers.
MedSpa Zoom call happened. Owner was 10 minutes late, typical. Walked her through how her broken Instagram link was actively bleeding high-ticket appointments. She panicked and agreed to a system revamp. Handed her off to a UI/UX guy on my roster and collected...
Day 3.
Friday afternoons B2B are a ghost town. Fired up the pipeline for Florida Roofers to build a backlog for next week. Sent a few batches out, but open rates are completely tanked after 2PM EST. Decision makers were already checked out for the weekend.
Paused the outreach. No point burning...
Day 2.
Pivoted the pipeline to Florida MedSpas.
Hight-ticket niche, but a shocking number of them are running their entire operation off a basic Instagram page and a broken link.
Figured out how to handle the "where is your portfolio" question from yesterday. I just told I broker for a private...
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