Seems like you're doing pretty well so far. Come up with some fun things/topics to get your user base engaged in. Like "What's your favorite music/band/artist you like to listen to while smoking?" and post a picture of Bob Marley or something to encourage replies.
Maybe this is what you're looking for? https://codecombat.com/
It even looks like they have a web development tutorial:
CS: Web Development 1:
Basic HTML,Basic CSS
Depending on how deep you want to dive in, I would recommend maybe starting with WordPress so you can have a prebuilt CMS and web interface, yet still dabble with PHP and MySQL. Also there many free themes, plugins, etc you can try out and check out the source code of to get a better idea of...
If your site is already completed, I would invest in targeted guest blog posts that have good anchor text/backlinks in them on relevant sites with good DA/PA.
Create individual vms, each with unique footprint.
Have each vm connect through firefox and use a proxy/vpn/etc so that you get a new ip every time.
Clear cookies/cache, or better yet use private browsing
Utilize different user agents, screen resolutions, etc so that your profiles look...
I've had similar thing happen due to domains expiring, SSL certs expiring etc. After you fix everything Google will re-index you properly pending everything is clean.
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