Search results

Anything under 35 or so is going to be "generally easy". Of course, when you see something like Amazon up there, you have to adjust that a bit. Should only be up there for product-based searches, so you could potentially take a look at an informational site with CI < 35 and build out a little...

Big fan of serpIQ, especially now that it's upgraded to version 2.0

Hey there, I work with serpIQ and I'll give you a quick breakdown of the CI. The CI is meant to be the quickest snapshot possible of the competitive level of a serp, so you can quickly identify relatively easy or relatively hard SERPs. It's hard to say exactly how tough your KW would be...