Search results

Shorter paragraphs helped me most. I also break long sections with clear subheadings, bullets, and examples instead of writing everything as one block of text.

A blog can help, but only if it targets questions people search before buying. For Shopify, I’d focus on comparisons, buying guides, and product-use content. AI content is fine if you edit it well and add real examples, data, or experience.

Not for rich results anymore. Google removed FAQ rich results in 2026, so I’d only keep the schema if it helps structure the page, not for a ranking boost.