Backlinks are a more important signal now to fight back against AI slop. There was a time when they seemed to be getting less important—maybe around 2017 to 2021—but everything changed when AI came along.
Blogs that answer purely informational keywords like
Can dogs eat meat? Is teak wood waterproof?
These are dead. You are just 1 algorithm update away from disaster.
It may still work for a while on Bing and Duckduckgo but in the long term most people will just use chatbots for such queries.
I...
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