They start spamming instead of proper link building. That is why I suggest going for professional SEO services instead of trying to do everything on their own.
It is indeed a risky situation. You should look to rank some other pages as well. If that particular page ranking drops one day, the networth of the blog will almost die completely.
Has google changed its approach recently on how it punishes websites with manual penalty? How can I be sure that drop in rankings is exactly because of google manual penalty only?
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