resrvedcoder
Registered Member
- Aug 3, 2023
- 78
- 9
I'd still focus on Reels for reach, but longer videos are great for tutorials and deeper topics. Both formats have their place depending on the audience.
Will long videos replace reels on Instagram?
- Thread starter Zyronix
- Start date
First of all it depends upon the type of content. If the content is about such things which are in explaining circle or describing it in detail then you can test a long term video. Then analyze and track the journey of these videos that how much people like it and is the algorithm pushes it to the new audience, if it happens then continue working on it. But if these long video did not get enough reach to even monetize your channel then never waste your time on it and switch to reels. I my suggestion instagram is better for reels as compared to the long term videos because mostly people use it for entertainment and they scroll quickly and do not wait to watch a long term content, long term content is suitable for youtube not for instagram. That's why I prefer reels as compared to long videos on instagram.
novadoodle
Newbie
- Jun 29, 2026
- 26
- 3
I will run my tests with long videos only for subjects that requires extra explanations. For the time being reels work better with reaching a cold audience.
ayankhatri6
Newbie
- Oct 26, 2026
- 16
- 6
Long videos may become more popular on Instagram, but they are unlikely to replace Reels completely. Both formats will continue to attract different audiences and serve different content goals.
TIG Agencyyy
Newbie
- Nov 11, 2026
- 6
- 2
I still prefer Reels.
draughtsman
Registered Member
- Jul 16, 2023
- 51
- 6
I check Instagram Insights and see reels average 12 seconds while IGTV videos drop after 45 seconds
Theo Greene
Newbie
- Aug 31, 2024
- 20
- 7
reels bring new audience , but long video might be more consistence and powerful , but as my opinion people is now very short tempered so reels better
PYTECH
Newbie
- Jun 8, 2026
- 40
- 9
I'd still keeps Reels as the main thing, because that’s where new people actually find you, and 90 minutes is a big ask from someone who doesn’t know you yet. But I’d put longer videos out too for the people who already follow you, since that’s where they really get to know you and trust you.
synthworld
Newbie
- Jul 26, 2023
- 15
- 5
I don't know, but what I can tell you for sure is that those serials with many episodes do work. Folks love to watch it as a TV show. For instance, there are a lot of 'tv shows' on youtube with the 80s action heroes in main roles. They even created something like a buddy cop tv show there with Arnold, Bruce, Stallone, Van Dame, etc. People love it.
Ellison Vance
Newbie
- Nov 10, 2026
- 8
- 2
It’s not a substitute, but rather a collaborative effort. The Reel will capture people, whereas the long video will build trust; therefore, publish the Reel and include the link to the whole story.
Trailers have never killed movies.
Trailers have never killed movies.
- Sep 17, 2026
- 8
- 6
As many said, long videos won’t necessarily replace reels, because in my experience most of the traffic is looking for entertainment in seconds especially on Instagram, I would say that long videos can keep the current followers engaged and reels will bring you new followers and reach.
alihassan2071
Junior Member
- Mar 10, 2026
- 100
- 11
ngl id stick with Reels for reaching new people. longer videos could be useful when followers want more details both formats can works together depending on what your audience enjoys imo.
mrfaraz
Senior Member
- Dec 4, 2023
- 944
- 420
Instagram currently only have reels , but as a youtube perspective
Long Form content & Short Form Content both have different type of audience and benefits to the creator .
Reels can be used for promotions and getting views to your channel
& long content are used for building long-term audience / subscribers .
There monetization criteria are different and payouts are different as well .
Long Form content & Short Form Content both have different type of audience and benefits to the creator .
Reels can be used for promotions and getting views to your channel
& long content are used for building long-term audience / subscribers .
There monetization criteria are different and payouts are different as well .
- Apr 6, 2010
- 1,600
- 397
I would still stick with Reels mostly. People usually come to Instagram for quick videos, so I don't think 90-minute videos would become that popular. But I would give them a try for certain topics.