Why is AI SEO booming in China, while no one abroad seems interested in doing it?

SEO on Baidu is even more shit than it on Google, you don't have any chances to get the traffic.

All the front page are baidu search engine's own products matrix.
 
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Vilgefortz said:
I wouldnt say no one abroad is interested in AI SEO, its actually getting a lot of attention in the US and Europe especially with ChatGPT, Gemini, Perplexity and AI Overviews changing how people discover information.

The difference is that in China AI SEO has become a major buzzword very quickly because businesses are actively trying to optimize for AI powered search platforms and large language models, overseas the same concept is often discussed under terms like "LLM optimization", "AI search optimization" or "GEO (Generative Engine Optimization)" rather than simply "AI SEO".

So the interest exists on both sides, the main difference is branding and market focus, not the level of attention.
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I agree. I get several emails daily from people cold emailing me offering AI related SEO services. Optimizing your site for LLMS is an absolute must at this point
 
robinsonjamesm said:
Why is AI SEO booming in China, while no one abroad seems interested in doing it?
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I think it's more about different ecosystems than lack of interest. AI SEO is growing everywhere, but strategies vary by market, search engine, and language.
 
AI optimization is growing everywhere, just under different names. Outside China, most people still see it as part of SEO rather than a separate strategy.
 
It's mostly just a naming thing, people abroad are doing the smae stuff but calling it GEO or AI search optimization instead :)
 
ai seo is booming in china because there’s huge scale, fierce competition, and platforms + user behavior reward fast, data-driven optimization.
 
i think people abroad are doing it too, they just call it geo or optimizing for gemini and ChatGPT instead of 'ai seo'. + china's digital space is super fast at adopting new tech and buzzwords, but the actual work is the same.
 
Marketers abroad definitely tried it, but Google went scorched earth on mass AI content with recent spam updates and manual penalties, so people got scared off. In China, domestic platforms like Baidu and Xiaohongshu still reward aggressive "matrix" account automation and sheer volume, so it's way more profitable without the constant threat of getting de-indexed overnight.
 
robinsonjamesm said:
Why is AI SEO booming in China, while no one abroad seems interested in doing it?
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It seems that one of the reasons for this may be that Chinese search engines and AI platforms work within a certain ecosystem which means that companies are able to adjust to this development more rapidly AI SEO has attracted attention even beyond China but at this point people view AI SEO as an offshoot of SEO rather than a different strategy altogether.
 
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