- Jan 10, 2011
- 1,753
- 1,197
Nice guide, but it's missing the stuff I was very curious about.
It's been a discussion for a while whether the power of a domain resets if it gets dropped, transferred, whatever. So my question is:
Say I buy a domain that just dropped (dropped catched) and restore the original content back, when do I link out?
Expired = not dropped yet (auctions, closeouts, etc.)
Dropped = domain went through the full lifecycle and anyone can register it
Yeah, there are some that say that the link equity gets a hit once a domain is fully dropped and that authority gets a partial reset. Personally, we haven't seen it - and even if, the hit is fairly low and some link equity will still pass. For the $10 bucks register fee it's a no brainer in that case.
BUT, we also saw and still see the best results from auction domains or direct acquisitions, where the domain is still live AND indexed (see the note about indexation in the guide). Of course, this means a much higher price tag per domain - but that's the name of the game.
Tbh, dropped domains are rare to find these days.
Top TLDs >> almost impossible.
ccTLDs >> you can find some rare ones that are great (e.g. in DE/DK/NL/FI Serps).
So if you caught a nice dropped domain -> get it built, rebuilt the slugs that have links, let it index, then link out. Don't overthink it too much.