What is the TikTok sauce?

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So we recently started to post frequently on our tiktok. I have just created the account recently.

We are posting automated reels that have daily market recaps (I think it has an immediate hook but I am aware they might run a little long so retention may be down.) We also were posting several daily carousals that were triggered by our blog posts (our blog posts uses a bot that agreggates financial news from paywalled news outlets - FT, etc.) - posted through publer

The courses were top, middle, bottom funnel - we have decided for now to halt that because we were feeling it might be messing up our algorithmic reach.

We were also thinking about starting to post AI generated videos of cute girls saying shit like "I love you... blah blah blah" with her wearing a shirt with our logo and company name. (Sounds weirds, but we feel our demographic/target market would engage with that)

Is there anything else we can do, consider, think about to start posting? Thanks
 
There is no single sauce
Tiktok just boosts stuff with strong hook and high watch time
your AI girl idea might get views but low trust and low real leads
Better focus on short clear clips with one point and fast pacing
 
What is your product? As you said, if it's AI-generated images of girls, it's not certain that you'll have potential customers, because viewers are only watching for entertainment. As for the algorithm, it's quite difficult to explain; it always prioritizes videos that provide some value or the latest trends. Think carefully about it, bro.
 
So we recently started to post frequently on our tiktok. I have just created the account recently.

We are posting automated reels that have daily market recaps (I think it has an immediate hook but I am aware they might run a little long so retention may be down.) We also were posting several daily carousals that were triggered by our blog posts (our blog posts uses a bot that agreggates financial news from paywalled news outlets - FT, etc.) - posted through publer

The courses were top, middle, bottom funnel - we have decided for now to halt that because we were feeling it might be messing up our algorithmic reach.

We were also thinking about starting to post AI generated videos of cute girls saying shit like "I love you... blah blah blah" with her wearing a shirt with our logo and company name. (Sounds weirds, but we feel our demographic/target market would engage with that)

Is there anything else we can do, consider, think about to start posting? Thanks
i would also consider if anyone is watching the video silently bcz the videos of finance usually end up being watched during scrolling. good capttions nd one take away from each video would do better than making any additional effects on the video. besides, repeating the same format for about two weeks can reveal if it works.
 
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