Hey Guys, it's been nearly two months since my last post but I haven't given up on this journey at all!! Here are today's results. Finally have a profitable day; now I'm looking to see how I can scale this up and make it a profitable campaign. Overall I'm in a small loss from testing but if the numbers continue to look like this and ROI holds at higher spend i'll quickly make back my losses.Back with another update! Still in the red, but we now have some conversions.
STATS:
Revenue: $69
Spend: $146.16
ROI: -53%
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This past week I launched 30 creatives and quickly cut off the losers and let the ones with conversions spend more. Out of the 30 I launched, 1 is profitable, 1 is break even and 1 drove a conversion but is running at around -50% roi.
Biggest issue is 70% of my leads end up in trash because of bad data / duplicates. The form on the offer page allows you to input only 5 digits for a phone number (meaning someone can just put in "12345" and it would be counted as a lead), so that needs to be fixed. Spoke to the network and they mentioned most of my trash leads are either wrong phone numbers or duplicate leads. I'm going to focus hard on bringing the number of bad numbers down by making my own form.
Next step is focusing on the ads with conversions and spending more budget on them to see if they can scale.
A lot has changed recently, and I'm dealing with a lot of other stuff, which is why I haven't been regularly updating this thread, but I am still working towards my goal. I will hit it no matter what.

